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Global Sales Enablement and Training Manager, Business Messaging
MetaNew York City, United Statesfull_timeVerifiedPosted 20 Mar 2025
💰 $211,000/yr($150,000/yr – $211,000/yr)
About the role
Meta is looking for a Global Sales Enablement and Training Manager to join the Global Marcomms team within Business Messaging Marketing. You will build and lead Enterprise sales enablement and training programs as an integral pillar of our Enterprise go-to-market motion to establish Meta as a trusted Enterprise brand and drive adoption of Meta Business Messaging solutions, which represent a growing business enabling 1B people to message with businesses each month using Messenger, Instagram Direct, and WhatsApp. This is an exciting time to join the team to shape the future of Business Messaging as we expand to Enterprise selling. You are go-to-market leader with Enterprise SaaS sales enablement expertise who is energized by building, testing, and iterating on programs from the ground up. You are a master collaborator, skilled at navigating ambiguity in a matrixed organization, and adept at balancing the need for exceptional work while keeping up with the pace of an organization famous for moving fast.Global Sales Enablement and Training Manager, Business Messaging Responsibilities
- Recommend and build Enterprise sales enablement programs to establish Meta as a trusted Enterprise brand and equip sales teams to effectively sell our Enterprise solutions
- Establish a sales enablement framework to guide content development across the organization, encompassing distributed content development by different teams, vertical needs, localization, and other considerations
- Work closely with product marketing and sales teams to ensure alignment of enablement programs with business objectives and product launches
- Develop a nuanced understanding of the target Enterprise audiences and translate customer insights into actionable program and content recommendations
- Lead program execution and content creation, both doing the work and influencing and guiding the work of other teams to ensure cohesive programs
- Develop and socialize content creation and governance processes to ensure content is updated and accurate, and can to evolve with the dynamic pace of the business
- Deliver effective and engaging sales training and communications to drive adoption of enablement content, as well as Enterprise sales skills training. This includes agency selection and management for curriculum development and delivery.
- Track and analyze program effectiveness aligned to program objectives, reporting these back to the business
- Stay current with industry trends, sales techniques, and product knowledge to continuously improve enablement content
- Bachelor's Degree
- 8+ years of work experience in go-to-market in both strategic and tactical roles
- 5+ years of experience in developing messaging and Enterprise sales enablement content with proven business impact
- Demonstrated understanding of B2B program measurement and reporting
- Demonstrated experience working with international and regional cross-functional teams
- Proven presentation and communication skills, with demonstrated experience conveying complex ideas simply and effectively
- Proficiency in designing and delivering training programs
- Proven organizational and project management skills
- MBA or other relevant advanced degree
- Experience in a strategic planning role, preferably within a sales or sales enablement team
- Experience developing and delivering multi-region scaled programs with clear metrics
- Experience with agency management and collaboration
- Understanding of brand foundations such as brand architecture, messaging frameworks, and visual identity systems
- Demonstrated executive presence across different settings
- Demonstrated experience building new programs within a dynamic and matrixed organization
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