Director of Communications - HigherEd Exp

Company Description

As a leading healthcare education organization, Unitek Learning’s family of schools helps thousands of students launch and accelerate their careers every year. As a rapidly growing and highly successful company, Unitek is also a great place to pursue a rewarding and challenging career. We offer a competitive salary, generous benefits, unlimited growth potential, and a collegiate work environment.

Job Description

The Director of Communications’ primary responsibilities are to provide leadership as it relates to the development and execution of strategic communication plans that elevate the visibility, reputation, and engagement of Unitek Learning.   Promoting cross-functional teams in a rapidly growing organization with the mission of delivering innovative healthcare education solutions using a variety of modalities. Ensuring that all stakeholders are well informed and optimizing engagement. This position will lead the development and implementation of comprehensive communication strategies, the Director of Communications will play a key role in shaping Unitek’s narrative and ensuring alignment with our strategic objectives.

• Develop and execute a strategic communication plan to keep internal and external stakeholders informed and engaged. Oversee the development and maintenance of institutional brand identity in collaboration with key stakeholders to ensure consistent messaging and branding.
• Formulate and implement communication policies, ensuring alignment with organizational guidelines and industry standards.
• Liaise with media representatives as needed to build and maintain positive relationships with relevant outlets.
• Implement data-driven decision-making processes, utilizing analytics to measure the effectiveness of communication initiatives.
• Support institutional culture through communications that inspire and those that give a voice to stakeholders.
• Provide leadership to the communications team, fostering innovation and collaboration.
• Collaborate and meet regularly with key stakeholders across the organization and externally as needed to ensure communications remain timely, relevant, and impactful.
• Stay abreast of emerging trends in communications and marketing for continuous improvement.
• Identify opportunities for efficiencies and develop clear processes to advance and standardize organizational communication outputs.
• Work to develop brand communication guidelines in partnership with key stakeholders.
• Manage project budgets, resources, and operations effectively as needed/allocated.
• Make informed adjustments and improvements to maximize impact.
• Other duties as assigned.

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, or a related field (Master's degree preferred).
• 8 or more years of proven experience in executive-level communications, preferably within higher education.
• Strong leadership, team management, and interpersonal skills.
• Excellent written and verbal communication abilities.
• Understanding of digital marketing, social media, and emerging communication technologies.
• Familiarity with policy development, higher education communication strategies, and higher education landscape (Healthcare education experience preferred).
• Experience with B2B communication development for workforce development needs.
• Ability to leverage and analyze data for reporting and KPI development.

Additional Information

We Offer:

• Medical, Dental and Vision starting the 1st of the month following 30 days of employment
• 2 Weeks’ starting Vacation per year.  Increasing based on years of service with company
• 12paid Holidays and 2 Floating Holiday
• 401K with a Company Match
• Company Paid Life Insurance at 1x’s your annual salary
• Leadership development and training for career advancement
• Tuition assistance and Forgiveness for you and your family up to 100% depending on program