Director of Sales

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Position Summary 

Cleaver-Brooks Sales and Service is looking for a Director of Sales to join our team in Dallas or Houston, TX. The Director of Sales leads all customer-facing commercial operations related to Customer Service, aftermarket parts, inside sales, new equipment sales and support, as well as assigned company sales initiatives. This role is responsible for driving revenue growth, improving operational efficiency, and ensuring a high-quality customer experience. 

This position also serves as a strategic partner across product lines and regions, supporting key accounts, internal representatives, and alignment between inside and outside sales teams. 

Job Location: Dallas, TX or Houston, TX 

Key Responsibilities:

Customer Service & Inside Sales Leadership 

• Lead customer service and inside sales functions  

• Establish service standards, improve responsiveness, and drive consistency in customer communication and order management  

• Act as escalation point for complex customer and order-related issues  

 

Aftermarket Parts & Inside Sales Growth 

• Drive growth of the aftermarket parts business, including expansion of inside sales support across regions  

• Improve sales performance, order execution, and customer support  

• Identify opportunities to increase parts penetration, recurring revenue, and cross-selling into service and equipment  

 

Technical Sales & Equipment Support 

• Lead Technical Sales team in supporting complex equipment and project opportunities (specifications, applications, system design)  

• Enable regional sales teams by offloading technical complexity and improving sales capacity  

• Support targeted business development efforts on key accounts in coordination with regional leadership  

 

Sales Operations, Systems & Reporting 

• Oversee sales processes including opportunity tracking, quoting, approvals, credit, and order execution  

• Ensure effective use of Salesforce and IFS for pipeline visibility, data integrity, and performance reporting  

• Develop and monitor KPIs related to inside sales, aftermarket performance, and customer service  

 

Strategic & Cross-Functional Leadership 

• Serve as liaison to product line partners and internal representatives to align on strategy and execution  

• Support strategic accounts across regions, ensuring consistency in approach and customer experience  

• Provide oversight of new equipment inside sales support and alignment with field sales teams  

• Partner with Service, Operations, Finance, and Supply Chain to improve coordination and execution, as well as setting annual sales targets with the regional general managers. 

 

Qualifications: 

• Bachelor’s degree in Business, Engineering, or related field preferred 

• 10-12+ years of experience in inside sales, customer service, technical sales, or commercial operations within an industrial or technical environment