Marketing Intern, Account Based Marketing

As an Account-Based Marketing (ABM) Marketing Intern at Azul, you will support the VP of Digital Marketing in developing and managing account-based programs for strategic accounts. This position offers an exciting opportunity to collaborate closely with the digital marketing team and sales teams to plan and execute 1:few and high-touch 1:1 marketing programs. You will gain hands-on experience with industry-leading tools such as Canva, 6Sense, Qlik, SalesForce, and Microsoft 365. The ideal candidate is a self-starter with excellent communication skills and a natural curiosity to learn.

What You'll Do (aka Responsibilities):

• Reviewing and mapping existing account journeys and buyer personas within target accounts to identify and develop relevant experiences and messaging for personas within each account.
• Create personalized content and messaging tailored to the needs and preferences of specific accounts and ICP personas.
• Work closely with the Digital Marketing and Sales teams to align ABM marketing efforts with business objectives.
• Assist with the end-to-end execution of ABM campaigns, including campaign setup, segmentation, targeting, deployment, and optimization.
• Utilize marketing automation, CRM, and ABM platforms to track and measure the effectiveness of ABM campaigns, analyze key metrics, and optimize performance.
• Guide efforts to create standardized ABM reporting and dashboards for key accounts, presenting performance to the marketing department and stakeholders throughout the business.
• Design and execute multi-channel ABM campaigns (1:1, 1: few, 1: many) across priority accounts.

What You'll Bring (aka, Education, Experience, Skills)

• Currently enrolled full-time and pursuing a bachelor’s degree or equivalent degree in Marketing, Communication, Business Administration, or a related field.
• Ability to participate in a part-time internship between February and June 2025.
• Comfortable with data and extracting insights from data.
• Attention to detail, strong project management, and time management skills.
• Strong interpersonal skills and the ability to effectively communicate across multiple teams.
• Proficiency in PowerPoint and Excel is required.
• Experience with Canva a plus.


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