Senior Director of Resellers - Remote

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to work towards their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

Job Description

The Senior Director of Resellers executes Experian Employer Services' (EES) reseller strategy, driving reseller-led revenue growth, and optimizing partner enablement, sales execution, and operational understanding. You will lead a team of Reseller Development Executives (RDEs) and Partner Relationship Managers (PRMs), ensuring a structured and scalable approach to reseller success and revenue acceleration.

The Senior Director will collaborate with Sales, Marketing, Finance, and Product teams to refine reseller engagement models, improve pricing strategies, and enhance co-selling opportunities. You will be both a strategic architect and revenue driver, ensuring EES's reseller ecosystem expands market reach, accelerates deal velocity, and strengthens partner-driven sales motions.This is a remote position reporting to the Vice President, Alliances and Resellers.

Responsibilities:

Reseller Strategy & Market Expansion

• Execute a scalable reseller growth strategy, ensuring alignment with EES's revenue and market expansion goals.
• Identify new reseller opportunities, develop structured engagement models to drive new market reach and customer acquisition.
• Establish and refine joint go-to-market (GTM) strategies, ensuring resellers have the tools, resources, and understanding needed for successful deal execution.
• Oversee reseller segmentation, tiering strategies, and performance metrics, ensuring strategic focus on high-value reseller partnerships.

Revenue Growth and Sales Acceleration

• Manage reseller-led revenue performance, ensuring pipeline development, accurate forecasting, and deal velocity tracking.
• Work with Reseller Development Executives (RDEs) to improve deal execution, pricing strategies, and co-sales process.
• Partner with Sales and Marketing teams to launch reseller-specific demand generation campaigns, increasing partner-driven deal flow.
• Implement structured enablement programs, ensuring reseller sales teams are trained, equipped, and engaged in Experian's solutions.
• Define reseller compensation models, revenue-sharing structures, and pricing frameworks to maximize partner-driven revenue growth.

Executive Reseller Engagement & Collaboration

• Develop executive-level relationships with reseller leadership, ensuring alignment on business growth programs and revenue targets.
• Be the primary liaison between EES and reseller organizations, driving operational efficiency and strategic alignment.
• Work with Finance and Legal teams to improve reseller contracts, pricing structures, and revenue-sharing agreements.
• Collaborate with Product teams to enhance reseller offerings and integration opportunities, ensuring long-term reseller engagement.

Team Leadership & Performance Optimization

• Lead a team of Reseller Development Executives (RDEs) and Partner Relationship Managers (PRMs), providing strategic direction and coaching.
• Establish reseller performance indicators, ensuring accountability, revenue impact, and operational efficiency.
• Conduct Quarterly Business Reviews (QBRs) with resellers and team members to assess performance, improve sales execution, and refine growth strategies.
• Develop a multi-year-reseller expansion roadmap, ensuring predictable and scalable revenue growth through reseller-driven sales motions.

Competitive Positioning & Market Intelligence

• Monitor reseller market trends, competitor strategies, and new reseller business models.
• Use market insights to refine pricing strategies, sales plays, and reseller compensation models.
• Identify opportunities in the reseller landscape, ensuring EES capitalizes on expanding market potential.

The Senior Director of Resellers works with:

• Resel