Director, Global Media Relations

Job Description

Overview:

The Director, Global Media Relations, is responsible for developing and executing a global media strategy that showcases our Company's scientific discoveries and development, product approvals, thought leadership, policy, and overall performance. The director will build and maintain strong working relationships with pharma, science, mainstream and consumer reporters and editors within the U.S. and across key global markets.

To support our Company's media relations efforts, this individual will manage, develop and maintain positive relationships within the Corporate Affairs team, closely partnering with our Company's Research Laboratories, Human Health, Animal Health, Manufacturing, Policy, and Investor Relations

This leader is responsible for engaging and collaborating with key our Company markets under the supervision of the Executive Director, Global Media Relations.

The Director, Global Media Relations, is responsible for creating and maintaining strategic media response plans and creating materials to quickly spearhead publicity efforts for special news and company developments related to scientific, product and business development priorities.

This leader is highly knowledgeable of our Company’s science and biomedical research, requiring an understanding of biology and high-level scientific concepts and approaches, clinical research and drug discovery and development. Furthermore, this leader is dedicated to understanding the intricacies of each business area to enable the accurate and effective sharing of the Company’s story.

Importantly, this individual has a strong international and scientific media network, is an excellent presenter and can communicate complex ideas to core stakeholder groups across the world with various levels of understanding of the Company and issue.

This leader is self-motivated, detail oriented and maintains strong project management skills. This individual also can develop high-level strategic plans and implement tactical strategies that achieve key objectives.

This role is based in Rahway, New Jersey.

Scope of work and core responsibilities include: 

• Oversee, and collaborate with broad international markets, managing various workstreams and ensuring alignment across media strategies and team initiatives

• Build and maintain strong working relationships with pharma, science, mainstream and consumer reporters and editors within the U.S. and across key global markets

• Lead the development of media strategies for earned, owned and shared content that reflects our Company’s scientific efforts and story in print, broadcast and online media

• Partner with the broader Global Media Relations team to develop and execute media relations strategies and outreach campaigns for strategic product priorities

• Demonstrate deep understanding of media and regulatory landscape for US and ex-US regions and major markets to best facilitate sharing our Company’s story in a proactive, thoughtful and coordinated manner

• Develop and share best practices and HQ media policies to encourage leadership and coordination from Global Media Relations among markets and regions

• Facilitate media training from an HQ level for Regional & Market spokespeople to ensure a coordinated, disciplined global narrative with in country and ex-US media

• Lead efforts with media relations team and executive leadership to spearhead publicity efforts for special news and company developments related to scientific, product and business development priorities

• Harness close relationships with key scientists, researchers and executives to understand and gain knowledge of pipeline and ongoing scientific priorities

• Field media inquiries and interview requests and respond or delegate, when appropriate, in a timely manner

• Support ideas for the company’s internal communications and publications, and social media

• Assess company materials and develop communications materials that are easily digestible and accurately report the information

• Serve as an effective and professional company spokesperson to key media and internal audiences

• Deliver strategic communications counsel to colleagues 

• Define and monitor media performance metrics

Qualifications

• Accomplished communications professional with a minimum of eight years’ experience in communications, media relations, public relations agency, journalism