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Director, Agency Partnerships

InMobi
United Statesfull_timeVerifiedPosted 20 Apr 2023

About the role

The InMobi Story 

We like big challenges. Building a new company in 2007 was no ordinary task. As the recession hit, the iPhone was born and launched a revolution. Mobile advertising wasn’t yet a thing, other than SMS, and venture capital funding was hard to come by for four guys in India. 

Yet with passion, foresight, and conviction – InMobi charted its own course, helping to transform the way consumers engage with their phones and create today's booming app economy wherein consumers now spend 4.2 hours per day. 

After fifteen years of innovation, our end-to-end advertising software platform, connected content and commerce experiences have formed a powerful engine for growth that activates audiences, drives real connections, and diversifies revenue for companies around the world.

Our global organization of InMobians are excited to continue discovering and developing impactful technologies that will continue to transform people, businesses, and society across different advertising ecosystems.

 

Position Overview:  

Title: Director, Agency Partnerships 

Location: Chicago

Reporting to the VP, Head of Agency Partnerships, Americas this role sits at the intersection of sales, marketing, and strategy responsible for developing and growing InMobi’s relationship across Omnicom in the Americas. This senior role will work collaboratively across disciplines to develop deeper strategic engagement and partnerships across Omnicom in support of InMobi’s product and revenue objectives.    

As the Director of Agency Partnerships, you will be responsible for building/owning all key Omnicom senior leadership relationships with leads across Investment, Programmatic, Partnerships, Strategy, Data Science, Commerce and more, developing innovative and commercially viable partnerships  that support account level engagements by the direct sales team. This role will work with cross-functional teams to drive market strategies, support overall agency product enablement and contribute to a world class team and culture.  

 

The impact you'll make: 

  • Manage the senior-level strategy, planning and activation relationships with Omnicom across the Americas
  • Build and foster long term senior relationships with global /regional agency leaders and decision makers that includes the end-to-end customer relationship for their revenue, tech and data needs 
  • Work with global InMobi teams to support the relationship with the overall holding company and respective operating companies
  • Lead efforts in structuring, drafting, and negotiating large commercial agreements focused on agency capability development, product education and tools integration (where applicable)   
  • Design overall digital marketing and product development strategies with Omnicom and its client portfolio in support of driving adoption of InMobi offerings 
  • Drive thought leadership/strategic thinking by partnering with key internal stakeholders e.g. regional agency teams (APAC, EMEA), sales, marketing and operations to ensure consistency across global markets   
  • Partner and collaborate closely with the NA Direct Sales, Customer Success and Audience Intelligence (Insights) teams to drive adoption of all InMobi solutions with all new Omnicom accounts and support the discussions with existing accounts
  • Be the voice of Omnicom inside InMobi and bring feedback across our go-to-market, product, product marketing, etc. teams
  • We need a Yearn to Hunt:  you’ll be tracking down key agency team contacts – and most importantly, opportunity - across strategy/planning, display/investment, video, search, commerce, shopper and programmatic orgs 
  • We need Grit: A no holds barred approach to increasing agency channel investment  
  • We want you to Have Fun:  This is an incredibly dynamic space with its fair share of challenges 
  • The ability to roll with the punches while keeping a level head and having some fun while you’re at it is critical 

 

The experience we'll need:

  • Bachelor's degree or equivalent practical experience   
  • Strong existing relationships and experience working across Omnicom a significant preference
  • Minimum of 10+ years’ experience in digital media space, preferably with a focus on negotiating complex commercial agreements, upfront agreements and governing terms agreements  - either in an Agency Partnerships role in Ad/MarTech or in a Partnerships role within a major Agency HoldCo (preferably Omnicom)
  • Experience leading and running an agency or holding company business at a senior level preferred   
  • Experience in digital advertising, enterprise solutions, online me

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Company

InMobi

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