Manager, eCommerce - Digital Programming

Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.

QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

The Opportunity

• The Manager of eCommerce - Homepage & All Play Strategy will lead the strategic development of our homepage experience and comprehensive merchandising strategy across all product categories. This role is important to driving digital transformation through optimized site-wide customer experiences, homepage conversion optimization, and cross-category merchandising programs that maximize digital sales and off-air performance.
• You will work a hybrid schedule and come into our West Chester headquarters bi weekly Tuesday and Wednesdays.

Who We Are

HSN takes shoppers on a journey – embracing the new, exploring untrodden paths, and bringing shoppers a unique perspective that enriches their lives. We offer a curated assortment of exclusive products and top brand names in health and beauty, jewelry, home/lifestyle, fashion/accessories, and electronics and incorporates entertainment, personalities and industry experts to provide a unique shopping experience.

Your Impact

• Develop and implement comprehensive homepage strategies that showcase our full product portfolio and lead maximum conversion across all categories.
• Lead homepage optimization programs, including layout design, featured product placement, promotional content, and seasonal merchandising to ensure your best.
• Set, monitor, and achieve Indicators related to homepage conversion, overall site engagement, average order value, and cross-category sales reach.
• Conduct comprehensive analysis of homepage performance metrics, user behavior patterns, and cross-category shopping trends to inform strategic planning.
• Oversee the strategic presentation of all product categories on the homepage, ensuring balanced representation and customer journey flows.
• Lead A/B testing projects for homepage elements, promotional placements, and cross-category merchandising displays.
• Use advanced analytics to evaluate homepage effectiveness, customer path analysis, and cross-category shopping patterns.
• Foster improvement in homepage personalization, dynamic content delivery, and AI-driven product recommendations across categories.

What You Bring

• You have a bachelor's degree in business, Marketing, Digital Marketing, or a related field.
• Experience eCommerce with a specific focus on homepage optimization, site-wide strategy, or cross-category merchandising.
• You have a proficiency in using data to inform homepage strategy and cross-category performance decisions.
• You have a few years of experience with conversion rate optimization, A/B testing, and web analytics platforms.
• You have knowledge of UX/UI principles and customer journey optimization across diverse product categories.

Remote work is not permitted in NYC at this time.

#LI-KC1 #Hyrbid #MLT

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers! 

For QVC Group, our commitment to inclusion and belong