Customer Engagement Marketer

<p></p><p></p><p></p><p>Customer Engagement Marketer</p><p></p><p>Are you passionate about engaging customers in new and exciting ways?</p><p></p><p>Are you someone who is naturally results driven and loves to demonstrate impact to your stake-holders?</p><p></p><p>About our Team</p><p></p><p>As part of our Coporate Marketing group, the Customer Engagement (CE) team are the voice of the buyer and the user, delivering customer loyalty, retention, and upsell value against a ~$300M revenue base. Our CE team are based in the Netherlands, Singapore and USA and combine, customer engagement design, digital execution and performance analysis to ensure buyers and users get the most from our solutions and their relationship with Elsevier at all stages of their life-cycle.</p><p></p><p>About the Role</p><p></p><p>As a Customer Engagement Manager, you'll drive commercial retention and account growth goals and community engagement and advocacy from within the customer base, supporting the customer's business case for renewal to the customer's buying committee. To support customer success and retention, the Customer Engagement Marketer is data and design driven and leverages a range of marketing approaches including value-based engagement, usage insights, user communities, thought-leadership content, strategic partnerships, life-cycle marketing and testimonials from users and buyers .</p><p>As a CE team member within the Corporate marketing group, this role is a critical maker and creator in designing successful, customer-centric and high-quality programs to enable customer and corporate markets success.</p><p></p><p>Responsibilities</p><p></p><ul><li>Ensuring value of our corporate markets portfolio is reinforced to key buyers and influencers through effective formats and channels;</li><li>Supporting recurring renewals and maximizing customer retention via account growth opportunities;</li><li>Designing successful use-case driven campaigns to drive awareness and adoption of our portfolio in Life Science and Engineering segments;</li><li>Building advocacy and trusted partnerships by demonstrating that our solutions and services positively impact research outcomes;</li><li>Identifying, supporting and developing champions in customer environment.</li></ul><p></p><p>Requirements</p><p></p><ul><li>Have experience in customer-centric program development, community development, customer experience and/or customer facing sales role;</li><li>Have solid experience in managing programs with multiple stake-holders and delivering results in a global matrixed organization;</li><li>Have good analytical skills and experience in using evidence based data for marketing activity decision making and performance reporting;</li><li>Be an Excellent Communicator with superior verbal, written, interpersonal and presentation skills;</li><li>Have a good customer focus. Be experienced in subscription businesses and Life Sciences or Medical fields;</li><li>Demonstration of digital marketing skills is preferred.</li></ul><p></p><p>Work in a way that works for you</p><p></p><p>We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.</p><p></p><p>Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive</p><p></p><p>Working with us</p><p></p><p>We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it.</p><p></p><p>Working for you</p><p></p><p>As a spearhead of good employment practices, your health and wellbeing are of great importance to securing your future. These are some of the benefits we are delighted to offer:</p><p>Dutch Share Purchase Plan</p><p>Annual Profit Share Bonus</p><p>Comprehensive Pension Plan</p><p>Home, office or commuting allowance</p><p>Generous vacation entitlement and option for sabbatical leave</p><p>Maternity, Paternity, Adoption and Family Care leave</p><p>Flexible working hours</p><p>Personal Choice budget</p><p>Variety of online training courses and career roadshows</p><p>Wellbeing programs and gym facility in the office</p><p>Internal communities and networks</p><p>Various employee discounts</p><p></p><p>About Us</p><p></p><p>A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast d