Payer Marketing, General Medicine, Senior Manager
AmgenAbout the role
Career Category
MarketingJob Description
HOW MIGHT YOU DEFY IMAGINATION?
If you feel like you’re part of something bigger, it’s because you are. At Amgen, our shared mission—to serve patients—drives all that we do. It is key to our becoming one of the world’s leading biotechnology companies. We are global collaborators who achieve together—researching, manufacturing, and delivering ever-better products that reach over 10 million patients worldwide. It’s time for a career you can be proud of.
Payer Marketing, General Medicine, Senior Manager
Live
What you will do
Let’s do this. Let’s change the world. Our mission in US Value & Access is to secure coverage for our brands and to support patient access. In a dynamic healthcare environment, the Payer Marketing team is ready to meet the evolving needs of our payer customers. This unique position will join a dynamic team focused on strengthening the payer value proposition to better develop and drive messaging during key strategic value discussions with those responsible for the selection of medications for coverage or reimbursement.
In this vital role the Senior Marketing Manager, Payer Marketing will support the development and execution of the payer marketing strategy for products within the general medicine and/or inflammation portfolio, which may include Cardiovascular, Severe Asthma, Inflammation, and/or Bone portfolios. They will lead the development of tools/resources to communicate the disease burden, clinical efficacy and safety, and healthcare economic messaging to best position Amgen products to key stakeholders within the payer marketplace. Additionally, they will lead US-RWE workstreams to align with Global, HEOR, Medical, and Brand for their specific brands to identifying and designing RWE that will support initiatives to 1) defend payer coverage, 2) improve payer quality of coverage, and 3) support growth of patient identification and treatment (e.g., via consistent with label design of HEOR/CfOR RWE)
Key Activities:
- Develop key value resources that incorporate clinical, pharmacoeconomic, and real-world evidence for use with payers, including formulary decision makers, to understand the value of covering and utilizing Amgen’s products.
- Work closely with the HEOR to identify key evidence generation priorities and provide U.S. commercial perspective on design and utilization
- Develop and execute tools/resources to effectively communicate a product’s value proposition to maintain or improve coverage, support value-based initiatives, and deliver on payer marketing strategy
- Work cross functionally with the Coverage & Pricing (C&P) team, Health Economics Outcomes Research (HEOR), Center for Observational Research (CfOR), U.S. medical teams including medical value access communication (MVAC) and brand marketing on data generation and development of the U.S. Value Communication platform.
- Partner with internal legal, regulatory, and medical to obtain approval of core resources and training via the Materials Approval and Compliance (MAC) process
- Effectively rollout and train the Market Access team (field account executives) on programs and resources and provide support to field staff to address questions.
- Lead regular Value/MV&A/HEOR/HOPE US RWE alignment meetings, which include discussion of potential evidence generation needs including RWE and HCEI
- Lead regular US RWE meetings to develop and evaluate RWE studies that will support US payer objectives (as well as brand goals)
- Align and/or lead cross-functional workstreams to support business initiatives for payers
- Support development of payer-marketing plans aligned with coverage & pricing and overall brand strategic plans
- As needed, partner on market research with cross-functional collaborators to generate payer customer, competitive, and marketplace insights
- Develop and manage the payer marketing budget for select products
Win
What we expect of you
We are all different, yet we all use our unique contributions to serve patients. The strategic professional we seek is a collaborative partner with these qualifications.
Basic Qualifications:
Doctorate degree and 2 years of medical and/or commercial experience
Or
Master’s degree and 4 years of medical and/or commercial experience
Or
Bachelor’s degree and 6 years of medical and/or commercial experience
Or
Associate’s Degree and 10 years of medical and/or commercial experience
Or
High school diploma / GED and 12 years of medical and/or commercial experience
Preferred Qualifications:
- Strong eye for business, analytic skills, and strategic thinking ability
- Stro
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