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Regional Marketing Manager
A/Z CorporationMarlborough, United Statesfull_timeVerifiedPosted 10 Feb 2025
š° $140,000/yr($110,000/yr ā $140,000/yr)
About the role
Job Details
Level ExperiencedJob Location Marlborough MA - Marlborough, MAPosition Type Full TimeEducation Level 2 Year DegreeSalary Range $110000.00 - $140000.00 Salary/yearTravel Percentage Up to 25%Job Shift DayJob Category MarketingDescription
Position Summary: The Regional Marketing Manager will lead and mentor the proposal development team and manage and execute pursuit-related deliverables.
Role and Responsibilities
- Collaborate with the Director of Marketing to ensure alignment with strategic goals and best practices for all pursuit-related deliverables.
- Provide regular updates to the Director of Marketing on pipeline, workload, and strategic pursuits.
- Lead, mentor, and facilitate the growth of proposal development team members, including Proposal Specialists, Coordinators, Assistants, and other designated staff.
- Manage the development of comprehensive responses to Requests for Proposals (RFPs), Requests for Qualifications (RFQs), and other client deliverables, ensuring high-quality and timely submissions.
- Develop pursuit strategies in collaboration with leadership, including differentiators and targeted messaging for proposals.
- Identify potential risks or challenges in pursuit processes and propose mitigation strategies to leadership.
- Coordinate and delegate proposal tasks to team members within and beyond the department, ensuring an efficient and balanced workload.
- Create and manage proposal schedules to ensure timely completion of all deliverables, incorporating input from internal and external stakeholders.
- Review, edit, and proofread proposal content for clarity, grammar, and adherence to corporate brand standards.
- Ensure proposal compliance with all client requirements, including technical specifications and submission guidelines.
- Develop and maintain team member resumes, project profiles, and other proposal assets in collaboration with the marketing team.
- Oversee the preparation of proposal-related presentations, ensuring alignment with brand standards and client expectations.
- Conduct strategy sessions and debrief meetings to refine proposal approaches and identify areas for improvement.
- Monitor and analyze proposal success rates to identify trends and optimize strategies for future pursuits.
- Research and maintain awareness of regional market trends, competitors, and opportunities to support targeted proposal efforts.
- Support the integration and adoption of tools like CRM systems, document management platforms, and design software to enhance team productivity.
- Maintain relationships with key internal and external stakeholders to facilitate effective proposal collaboration and alignment with corporate goals.
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Essential Skills & Characteristics:
- Ability to work independently or as part of a team
- Follow plans and instructions from supervisors or more experienced workers
- Strict adherence to all safety rules and quality
- Interact with all co-workers and clients in an attentive courteous manner
- At times may perform clerical/administrative duties
- Excellent verbal and communication skills
- Strong time management skills including prioritizing, sch
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