Director, Creative Services - Mark & Graham
Williams-Sonoma, Inc.About the role
About Mark & Graham
Established in 2012, Mark & Graham is a leading monogrammed lifestyle brand offering thoughtfully designed personalized products and custom gifts for every stage of life, across home, travel, pet, and baby & kids. The digitally native brand is known for its high-quality, in-house–designed collections, spanning decor, luggage, handbags, and everyday essentials, all customizable with hundreds of monogram options.
About the Creative Team
The Mark & Graham Creative team brings our brand story to life across every customer touchpoint, including site, catalog, email, social, digital marketing, and beyond. As leader of the Creative team, you will translate each season’s big ideas into compelling, on-brand campaigns that inspires our customer, creates desire for our products, and reinforces Mark & Graham as a destination for thoughtful gifting and personalization.
We’re a collaborative, ideas-driven team that believes great creative work happens when people feel supported, inspired, and empowered to bring their point of view to the table. We value curiosity, craftsmanship, and a strong sense of partnership—both within the Creative team and across the broader brand. If you’re excited by storytelling, style, gifting, and the details that make language feel personal, we’d love to meet you. This role reports into the brand Senior Vice President and is based in San Francisco at our Van Ness office and photo studio.
About The Role
The Director of Creative Services will lead and develop the Mark & Graham Creative team across digital, editorial, and photography. This role is responsible for guiding the brand’s creative vision while managing the day-to-day execution required to support a fast-paced, dynamic retail business.
The ideal candidate is a collaborative and motivating people leader who can keep the team focused, inspired, and nimble. They should bring a strong understanding of digital design, brand storytelling, and visual innovation, with the ability to lead the team from concept through execution across campaigns, site, email, social, photography, and editorial content.
To be successful in this role, the Director of Creative Services must balance big-picture creative vision with a willingness to dive into the details. This person should be comfortable navigating shifting priorities, providing clear direction, and ensuring creative work remains elevated, on-brand, and commercially effective.
This role also requires an operational mindset, helping the team scale processes, improve workflow, and maximize tools such as Airtable for project management and EDAM for asset management.
In partnership with the Brand SVP, the Director of Creative Services will help shape the future creative direction of Mark & Graham, driving continued growth through innovative ideas, expanded video capabilities, stronger brand collaborations, and more holistic integration of social content with brand marketing.
Responsibilities
- Lead the digital creative team, overseeing daily deliverables across site, email, paid marketing, and other digital channels.
- Partner closely with cross-functional teams to understand project priorities, team bandwidth, and individual skill sets to ensure work is resourced and executed effectively.
- Lead and coach the team on larger strategic initiatives, including seasonal site strategy, campaign look and feel, content hierarchy, and marketing cadence.
- Oversee the broader creative vision and execution of photography in partnership with the Photo Art Director and Senior Photo Manager, including opportunities to efficiently scale video capture on set.
- Partner with marketing and cross-functional leads to concept seasonal campaign strategies across channels.
- Partner with the Senior Content Manager on seasonal storytelling, ensuring narrative direction cascades across creative briefs, asset development, copy, and channel execution.
- Oversee the execution of site strategies, seasonal campaigns, and key marketing initiatives from concept through final delivery.
- Manage and lead approvals for all creative output, from seasonal concepting to final execution, including brand collaborations.
- Ensure brand consistency across all customer touchpoints, while continuing to evolve layouts, systems, and creative direction to strengthen brand standards.
- Collaborate with department leads to guide creative execution across digital, social, brand partnerships, influencer content, and other emerging channels.
- Oversee the creative production calendar and timelines in partnership with creative leads, ensuring priorities are clear and deadlines are met.
- Manage creative team resourcing, identifying efficiencies, flagging concerns ear
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