Senior Director, Portfolio Marketing

About the role:
Aurora Solar is a fast-growing Series D company on a mission to create a future of solar energy for all. Aurora makes the software that is enabling society to transition to a world powered by solar power. It’s our goal to have every solar installation in the world pass through our software, which has already been used to design millions of solar projects. Named one of “The Best Mid-sized Remote Companies To Work for in 2023” by BuiltInSF.com and awarded #1 Solar Software platform by Solar Power World, Aurora is disrupting the energy industry and changing the course of history. 
We are looking for an experienced Product Marketing leader to evolve Aurora’s positioning, articulate our multi-product platform vision, and take GTM enablement and customer-led growth to the next level. This is a highly challenging and visible role requiring expertise in cross-functional alignment and leadership, messaging and positioning, strategic GTM planning, and customer marketing. 
We are a passionate and diverse team that aspires to be the best place for the best people and we’re looking for talented individuals to accelerate our exponential growth as we continue to scale. If you are looking for a stimulating and fulfilling role, come join us!

What you'll do:

• Lead, develop, and mentor a hard-working team of product, growth, and customer marketers: work alongside the team to evangelize the team’s work and build strong alignment with adjacent teams
• Collaborate extensively with Product, Sales, Enablement, Customer Success, and Marketing to develop the best approach to releasing, announcing, and launching new products and capabilities for maximum revenue impact
• Lead your team to define differentiated, clear, customer-centric narratives, value propositions, and messaging for new products, audiences, and markets
• Empower our GTM teams to communicate the value of our products effectively through product knowledge transfer, content, customer stories, and value-based talk tracks
• Develop research insights and practices to inform buyer personas, positioning and messaging, and GTM strategies.
• Bring to life the problems our products solve through powerful narratives and be a market-facing subject matter expert for the product vision and portfolio both internally, and externally
• Define and measure the right KPIs and metrics to ensure your team is successfully driving, and influencing acquisition, adoption, and expansion

What we value:

• Product marketing experience for a multi-product and multi-buyer portfolio
• 10+ years of experience in product marketing or similar roles (solution marketing, product management, strategic planning, and analysis)
• 5+ years of experience leading a full-stack product marketing team
• Demonstrated success in marketing complex enterprise cloud software solutions
• Proven ability to deeply understand the needs of customers and translate those findings into product and go-to-market strategies
• Able to drive outcomes in a dynamic, fast-growing, and collaborative environment

Aurora is dedicated to building a diverse and inclusive workforce of people who believe in and are passionate about creating a future of solar energy for all. We are an equal opportunity employer, we welcome and consider qualified applicants regardless of gender identity, sexual orientation, race, religion, age, national origin, citizenship, pregnancy status, veteran status, or any other differences. We encourage you to apply even if you believe that you do not meet all of the above criteria!
For San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.
Our mission at Aurora is to create a future of solar energy for all. We aim to reflect that inclusivity in the people who imagine and build our product by creating an environment where diversity is cherished and where anyone—regardless of background—can thrive. We strive to always do better and know that by empowering people, we can power the planet.