Senior Marketing Specialist ( SEA )

Every year, we change the lives of millions of students and leave the world a bit brighter than we found it. This year our websites will receive over 50 million users. Students around the world trust our platforms to find their best matching education. At the same time, we help educators diversify their (international) student population. With your superpowers, we will get closer to solving one of the most burning problems on Earth together: make study choices transparent globally!

Studyportals is looking for an online marketer leader with a track record of bringing teams together and driving success to join our Student Marketing team and help us scale our paid marketing efforts. Having the ownership of the SEA strategy at Studyportals, you will play a key role in delivering on next year's top company priority by reaching new student audiences that engage with our portals and start their education journey.

Your challenge

You will own, create and implement the paid user acquisition strategy in line with Studyportals’ vision, goals and objectives. Leveraging your growth marketing skills will build a robust paid media experimentation approach across creative, landing page optimization and channel selection to help grow ROI. Next year alone, you will scale our paid media investment to a 7 figure with a positive ROI. You will be supported by the current SEA Marketeers, the Visual Designer, the User Acquisition Product team and the Student Marketing Director.

Requirements

• 5+ years of relevant experience as SEA Manager, SEM Manager or similar roles;
• Hands-on SEA experience with tools like Google Ads (SEA), Google Analytics, Channable, Bannerwise, executing on search and display advertisement tactics;
• Strong sense of business impact;
• Creative and innovative thinking to drive business transformations;
• Excellent project management and stakeholder management skills;
• Able to translate data to content and vice versa;
• Strong teamwork and communication skills;
• Ability to thrive in a fast-paced environment;
• Execution-oriented mindset.

Benefits

• Competitive salary including a bonus and pension.
  
• 32 vacation days (including bank holidays) you have the flexibility to take your holidays whenever you want (e.g. be off on Chinese New Year instead of King’s Day)
• Possibility to buy/sell 5 vacation days out of your annual balance
• An annual personal development budget because personal growth is KEY!
• Flexibility to work remotely 3 days per week, including a remote working allowance.
• Reimbursement of your work-related travel costs if you live further from the office.
• Possibility to work from abroad 2 times a year.
• A nice and fun office in the heart of Eindhoven; five minutes’ walk away from the station. Take an insiders’ perspective here.

We are looking forward to receiving your application!

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