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Marketing & Communications Development Program Analyst/Associate

PNC
Pittsburgh, United Statesfull_timeVerifiedPosted 29 Jul 2025

About the role

Position Overview

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success. As a Development Program Associate/ Analyst within PNC's Marketing and Communication's organization, you will be based in Pittsburgh, Pa.

Job Description

Marketing and Communication Development Program Associate 

By joining one of PNC’s Development Programs, you can explore your potential through hands-on experience in a professional environment. This is an excellent opportunity to begin exploring your career goals, in addition to growing your skills in key areas. The goal of PNC’s Development Programs is to move analysts and associates from development roles into production roles in one of PNC’s lines of business or corporate function areas. 

The Marketing and Communication (MarCom) Development Program, based in Pittsburgh, PA is a 12-month program during which associates have the opportunity to rotate through different areas/teams within PNC’s MarCom Organization. The MarCom Organization is non-client facing and provides support to business leaders across PNC.    

MarCom has responsibility for growing the PNC Brand and managing the reputational risk for all of PNC. Marketing and Communications is responsible for internal and external communications and marketing across PNC, providing expertise to PNC’s business leaders, employees and support a customer-centric organization driving strategic communications and bold marketing and innovative solutions to support PNC’s business priorities 

The program consists of rotational assignments, shadow exposures, blended learning opportunities and mentoring which will enable associates to develop their skills While in the program, associates will rotate through MarCom teams in select areas based on the associate’s development program area of focus. Rotational opportunities may be assigned in the following areas:  

  • Employee and Executive Communications  

  • External Media and Communications 

  • Internal Communications 

  • Brand Marketing 

  • Regional Marketing 

  • Social Media  

Associates will work and network with MarCom professionals at various levels of the organization. Specific job responsibility will vary depending on each rotation within the program and associates will gain exposure in many different areas within the business.  

Job Profile: 

  • Participates as an analyst/associate in the line of business development program.
  • Performs or assists the core activities of the group by applying knowledge learned to drive business results (e.g. deal, sales, or process support, internal or external customer interaction, or supporting internal projects). Works under supervision and may have limited approval and/or exception authority.
  • Participates in social learning within the organization (e.g. identifies and networks with business representatives and peers, p

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Company

PNC

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