Manager, Field Sales Training

Position Purpose:

The Manager, Field Sales Training is responsible for designing and delivering high-impact learning programs that embed SRS’s sales methodology and customer experience standards across the organization. Sitting within the Learning & Development team and reporting to the Senior Manager, Learning & Development, this role will build scalable onboarding and training solutions that empower Regional Sales Managers, Territory Managers (TMs), Inside Sales Reps (ISRs), Customer Service Reps, and their leaders to consistently perform at a world-class level.

The ideal candidate will have a passion for field-based learning, strong facilitation skills, and a track record of building programs that drive measurable business outcomes. This role will support our SRS Building Products vertical and play a key role in developing a professional selling and service culture across the enterprise.

Key Responsibilities:

1. Sales & Customer Experience Enablement

• Implement and reinforce a consistent selling methodology (e.g., IMPACT) across field sales teams.
• Define and deploy a scalable customer experience model (e.g., CARE) tailored to SRS’s unique business and customer needs.
• Build easy-to-use learning tools and resources that help teams operationalize these models in the field.

2. Field-Based Onboarding & Ramp

• Expand and enhance onboarding programs for TMs, ISRs, and Customer Service hires to include:
  • Sales process and product knowledge
  • Pricing, negotiation, and value proposition training
  • Industry knowledge and SRS-specific systems
• Integrate behavioral assessments (e.g., Predictive Index) into the selection-to-readiness pipeline.
• Collaborate with L&D operations to measure ramp effectiveness and learning outcomes.

3. Leadership Coaching & Development

• Design and deliver “train-the-trainer” and certification programs for RMs, RSMs, and BMs to coach to our sales and CX expectations.
• Extend the impact of programs like RSM Academy by offering field-driven development between formal training events.
• Partner with leaders to ensure new RMs/RSMs/BMs are successfully onboarded and ready to lead.

4. Ongoing Learning & Upskilling

• Create and deliver ongoing training experiences to keep sales and service skills sharp across all levels.
• Conduct regular field visits to facilitate workshops, observe performance, and coach in real time.
• Align training content to seasonal needs, business strategy, and role-specific performance gaps.
• Maintain and manage attendance, communication, and results for training programs.

Direct Manager/Direct Reports:

• Reports to: Senior Manager, Learning & Development
• Direct Reports: None

Travel Requirements:

• Up to 50% travel for site visits, stakeholder collaboration, vendor management, and in-person leadership programs.               

Physical Requirements

• Most work performed in an office or remote environment with extended periods sitting at a computer. Occasional standing for presentations and workshops. Light lifting of training materials or equipment may be required.

Working Conditions

• Ability to stand and facilitate training sessions or workshops for extended periods (up to 8 hours).
• Must be able to lift and carry up to 25 pounds of training materials or equipment as needed.
• Ability to sit at a desk and use a computer for prolonged periods during program design and administrative tasks.
• Must be able to move freely within warehouse, branch, and outdoor environments (including walking on uneven surfaces or in varying weather conditions).

Minimum Qualifications

• Proven success designing and delivering training programs for sales and/or customer-facing roles in a decentralized, field-based organization.
• Strong facilitation skills and comfort presenting to all levels, from frontline employees to regional leadership.
• Working knowledge of adult learning principles, instructional design methodologies, and performance coaching.
• Experience using learning tools and assessments (e.g., Predictive Index, or similar platforms).

Preferred Qualifications

• Experience in the building materials, distribution, or construction-related industries.
• Formal training in a sales methodology (e.g, Challenger, SPIN, Sandler) and/or customer experience frameworks.
• Familiarity with onboarding strategy and ramp metrics for sales and service roles.
• Experience building “train-the-trainer” programs for front-line leaders and managers.
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