General Manager, US
Tools for HumanityAbout the role
About the Company:
World is building a real human network designed to accelerate people in the age of AI. As bots and autonomous agents reshape the internet, people, institutions, and applications need a trusted way to confirm who is a real human while preserving privacy. Our products make this possible: the Orb verifies real people, World ID proves it privately, and World App enables and distributes the new applications made possible by this technology. Together, they form a new layer for AI internet.
We’re one of the fastest-growing networks in tech. More than 17 million people across 160 countries have verified with World ID, and we complete over 350,000 verifications each week. World App is already among the most used wallets globally. Developers are integrating World ID to build safer online experiences and create spaces where real people can participate, earn, and be recognized in ways AI simply can’t replicate.
World was founded in 2019 and launched globally in 2023. We are more than 400 people across hardware, software, AI, cryptography, mobile engineering, and global operations. Our teams come from OpenAI, Tesla, SpaceX, Apple, Google, Stripe, Meta, Coinbase, Palantir and MIT Media Lab. We’re backed by leading investors, including a16z, Khosla Ventures, Bain Capital Crypto, Blockchain Capital, Variant, Tiger Global, and Coinbase Ventures, as well as prominent operators and founders across fintech and AI.
World has been featured on the cover of TIME Magazine, highlighted in Fast Company’s Next 5 in Fintech, and explored in a Bloomberg deep dive. The New York Times, Bankless and TechCrunch have all recognized our progress in identity, cryptography, AI, and global-scale hardware deployment. Our leadership is also named to the Time AI 100. Learn more about the newest product launches from our Unwrapped event.
This opportunity would be with Tools for Humanity.
About the Team:
The Market Operations team is responsible for driving the successful launch, growth, and ongoing performance of World’s operations in markets around the world. Our work sits at the intersection of strategy and execution, ensuring that World’s unique model of verifying humanness through a global network of Orb Operators is implemented effectively, sustainably, and at scale. We collaborate closely with cross-functional teams to design and optimize operational processes, manage local partnerships, and deliver exceptional user and Operator experiences. Because every market has its own cultural, regulatory, and logistical nuances, the Market Operations team must combine analytical rigor with adaptability and deep local insight. We are known for our operational excellence, on-the-ground problem solving, and relentless focus on execution and impact.
About the Opportunity:
As the General Manager for the US, you will lead and scale World’s operations across the United States, one of our most strategically important and complex markets. You will be responsible for developing and executing the go-to-market strategy, ensuring operational excellence, and driving sustainable user growth. You will build and manage key relationships with operational partners, World ID partners, and other stakeholders. This is both a strategic and hands-on leadership role: you will set the long-term vision for the US market while ensuring flawless execution on the ground. You will represent World publicly with the media and other relevant stakeholders. You will report to the VP of Market Operations and collaborate closely with other cross-functional teams. Your leadership will be instrumental in establishing World’s presence and reputation in the US and in shaping how
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