Web Development & Digital Marketing Lead

Building the people that build the world.

With platforms in HVAC and Detection and Measurement, SPX Technologies builds innovative solutions that enable a safer, more efficient, sustainable world.  Through our RiSE talent development framework, we Reach, Identify, Strengthen, and Engage our employees to support them in their continued development.  We’re a global company of problem solvers, collaborators, and innovators, and our businesses build solutions that impact the world. 

 

As part of HVAC Cooling, SPX Cooling Technologies is a leader in high quality industrial HVAC equipment used to cool large facilities like hospitals, data centers, and power plants.   With cooling towers, fans, and refrigeration units, companies rely on brands like Marley, Recold, and SGS to provide comfort and mission critical and industrial cooling solutions.

 

How you will make an Impact (Job Summary)

SPX is a diverse team of unique individuals who all make an impact. As a Web Development & Digital Marketing Lead, you will continually develop, maintain and improve digital media assets including global websites, web-based communications and video production to support marketing and information technology and other stakeholders. The incumbent provides technical leadership about websites and digital tools, is an effective communicator and can evaluate, select and manage third party providers of digital marketing tools.

 

What you can expect in this role (Job Responsibilities)

While each day brings new opportunities at SPX, your core responsibilities will be:

• Design and develop primarily WordPress-based and content-driven websites, regularly updating content to support various initiatives and UTM-tracked ad campaigns.
• Maintain complex or large-scale web pages and web applications that are reliable and accessible and support the organization's digital growth strategies.
• Assist IT with web applications: code, test, debug, document and implement web applications using a variety of languages and platforms such as HTML, Java and others.
• Develop proof-of-concepts and prototypes of easy to navigate user interfaces (UI) that consist of web pages with graphics, icons and color schemes that are visually appealing.
• Understand content management systems, front and backend interfaces and search engine optimization (SEO) to drive website performance and best practices.
• Continually monitor website SEO, performance, and health using Google Analytics and other tools; recommend and apply revisions; track improvements and results.
• Identify and manage third party providers of digital marketing applications including websites, e-commerce, photography and videography.
• Participates in project leadership and/or program planning including providing technical input to product development plans and concept documents
• Produce photography, videography and animation, develop scripts, and edit material for use in educational and sales tools.

 

 

What we are looking for (Experience, Knowledge, Skills, Abilities, Education)

We each bring something to the table, and we are looking for someone who has: