Workforce Experience Platform Technology Advocacy Program Manager

Workforce Experience Platform Technology Advocacy Program Manager

Description -

About the company:

HP – the company that founded the “Silicon Valley” is the leading printing and personal systems technology company in the world, and we are here to create technology that makes life better for everyone, everywhere.  We apply new thinking and ideas to create more simple, valuable, and trusted experiences with technology, continuously improving the way our customers live and work. HP’s vision and promise are to engineer experiences that amaze our customers.  With the heart, creativity, and energy of a startup, and the brain, muscles, and determination of a Fortune 100 corporation, operating in more than 170 countries, we continue to deliver ground-breaking new technologies to build on our 70+ year legacy of innovation. HP’s commitment to diversity, equity, and inclusion – it's just who we are. From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work every day. When you do that, you’re more innovative and that helps grow our bottom line. Come to HP and thrive!

Transforming to Lead the Future of Work in HP Solutions

HP Solutions is a global business unit that helps organizations use technology to improve their employee experience, productivity, and global footprint. Given HP’s innovative and comprehensive portfolio of PCs, printers, and collaboration gear, HP Solutions is used by millions worldwide to solve customer problems “on the edge,” often proactively, through AI-enabled software and services.  We offer software and services to partners and end users at every stage of the device lifecycle: Workforce Experience Platform – dashboard of software for ITDMs to manage their fleets; managed and professional services to help companies monitor their enterprise technology; and customer support from configuration to repair to refurbishment and recycling.  Overall, HP can help partners and customers from start to finish of their technology journey. 

Position Overview:

The WXP Technology Advocacy Program Manager will play a pivotal role in driving the adoption and engagement of WXP and Digital services. Reporting to the Sr. Manager of the WXP Technology Advocacy Team, this individual will work closely with technical communities, industry analysts, and internal teams to promote the product, gather feedback, and support user needs. The ideal candidate will have strong technical knowledge, excellent communication skills, and a passion for fostering relationships within the technology industry.

Key Responsibilities:

• Program Management: Oversee and manage advocacy programs aimed at promoting WXP and Digital services, ensuring alignment with the company's strategic objectives.
• Community Engagement: Develop and maintain relationships with technical communities, gathering feedback, addressing concerns, and supporting user needs.
• Content Creation: Produce technical content, including documentation, guides, best practices, and case studies, to support user engagement and adoption.
• Training and Education: Organize and lead training sessions, webinars, and workshops to educate users and internal teams on the product's features and benefits.
• Market and PR Engagement: Collaborate with the Sr. Manager to develop and execute PR strategies, including securing coverage in industry-leading publications like Gartner and Forrester.
• Event Participation: Represent WXP and Digital services at industry events, trade shows, and conferences, showcasing the product's capabilities and benefits.
• Feedback Loop: Act as a conduit for user feedback, ensuring that the product development team is aware of user needs, pain points, and suggestions for improvement.
• Collaboration: Work closely with product development, sales, and marketing teams to align efforts and ensure a cohesive strategy for product promotion and adoption.
• Market Research: Conduct market research to understand the competitive landscape and inform strategic decisions.
• Sales Enablement: Assist in the creation of sales enablement materials and provide technical support during the sales process.

Education and Experience:

• Bachelor’s degree in business, product management, technical sales or a related field (MBA preferred) or relevant experience
• 8+ years of experience in technology advocacy, market engagement, SaaS product management, or related roles within the technology sector.
• Excellent communication and presentation skills, with the ability to convey technical information to non