HCP Marketing Manager, UPLIZNA NMOSD, US Remote (Rare Disease)

Career Category

Job Description

Join Amgen’s Mission of Serving Patients

At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

HCP Marketing Manager, UPLIZNA NMOSD, US Remote

What you will do

Let’s do this. Let’s change the world. UPLIZNA (inebilizumab) is a monoclonal antibody that targets the CD19 cell surface marker on B-cells. UPLIZNA is currently indicated for the treatment of Neuromyelitis Optica Spectrum Disorder (NMOSD) and immunoglobulin G4-related disease (IgG4-RD) and is in development for other autoimmune diseases. NMOSD is a rare autoimmune disorder of the central nervous system characterized by recurrent, disabling attacks that affect the optic nerve, spinal cord, and brain/brainstem. The UPLIZNA NMOSD HCP team is focused on educating Neurologists on the appropriate management of NMOSD and the differentiated benefits of UPLIZNA for patients with NMOSD. The HCP Marketing Manager will be a critical player within the brand team, tasked with developing and executing resources to evolve the management and treatment of NMOSD. This role will require cross-functional engagement, strong teamwork and communication skills, a passion for patients, and a commitment to excellence in execution.

• Support the execution of the UPLIZNA NMOSD US brand strategy
• Collaborate cross functionally to execute brand positioning, disease state campaign, branded campaign, promotional messaging, segmentation, and all related HCP marketing tactics in a highly competitive market
• Work with teammates to develop and implement all HCP materials and promotional messaging (IVAs, leave behinds, reprint carriers, websites, etc.)
• Work with promotional review committee (PRC) to ensure that marketing materials meet brand, regulatory, legal, and medical guidelines and coincide with approval deadlines.
• Lead HCP congress activities including booth design and surround sound (NPP) that aim to establish UPLIZNA as the treatment of choice for HCPs
• Lead local congress strategy and execution in collaboration with field sales
• Lead print, fulfillment, and inventory for HCP team
• Contribute to the development of the annual brand plan with responsibility for defining and executing key areas within the associated tactical plans
• Maintain an in-depth knowledge of competitive activity and market dynamics that may impact product growth
• Support in the onboarding of new team members, including field team members, as the team continues to evolve
• Collaborate with sales training to develop content that ensures effective execution of promotional resources
• Effectively collaborate and influence cross-functional teams (e.g., global marketing, regulatory, legal, medical affairs, patient marketing, TLLs, market research, market access, sales operations, and sales training) on strategy, messaging and other marketing initiatives
• Live and role model Amgen Values and contribute to a welcoming, engaging, and fun environment of industry-leading performance within the UPLIZNA Brand team and cross-functional partners.

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The strong marketing professional we seek is a passionate team player, with these qualifications.

Basic Qualifications:

• Doctorate degree

Or

• Master’s degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• Bachelor’s Degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• Associate’s Degree and 8 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Or

• High school diploma / GED and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales c