HCP Marketing Manager I/II - Rheumatology

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Job Description

Talent will be hired at a level commensurate with experience.

The Marketing Manager I/II, SKYRIZI PsA HCP Marketing is responsible for designing, developing, and implementing HCP marketing plans and programs needed to accelerate the growth of SKYRIZI in Psoriatic Arthritis (PsA), a key brand and indication in Rheumatology. Additionally, you will:

• Work in a team-based environment to lead the development and execution of strategies and implementation of tactics to support more patients and position SKYRIZI for success now and in the future
• Foster positive working relationships with the entire SKYRIZI and Rheumatology marketing team, sales force, medical affairs, market research, sales training, regulatory, and other cross franchise marketing teams
• Work with various agencies and consultants, key opinion leaders, and co-marketing partners to successfully drive the business and achieve business goals

Key Responsibilities Include:

• Show a strong understanding of the patient and HCPs; ensure that all marketing activities align with the target audience's needs
• Develop and execute high-impact go-to market strategies that are innovative, executable, and clinically/financially supported to drive disease state awareness and brand preference 
• Requires the ability to understand and integrate customer feedback and research insights, monitoring progress against brand milestones to make strategic recommendations for optimal brand performance
• Work with internal cross functional groups and external partners to ensure integration and consistency of business strategies and regulatory compliance of promotional material
• Evalua