Product Marketing Consultant, Insurance Market Development

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What We'll Bring:

At TransUnion, we strive to build an environment where our associates are in the driver’s seat of their professional development, while having access to help along the way. We encourage everyone to pursue passions and take ownership of their careers. With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go. Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.

Come be a part of our team – you’ll work with great people, pioneering products and cutting-edge technology.

What You'll Bring:

As a member of the Insurance Market Development team, you will manage go-to-market projects encompassing external messaging and positioning of our insurance solutions to our B2B customers, while also driving internal awareness through sales enablement and trainings. You’ll have an opportunity to own projects from conception to completion, work across functional areas of our insurance business, and execute on impactful, high-exposure projects.

• BA / BS degree in Marketing, Business Administration, or a related field
• 4+ years of demonstrated skills in product marketing, product management, sales enablement or market research roles with a B2B focus
• Excellent project management and organizational skills with ability to lead, manage, and prioritize multiple projects simultaneously
• Demonstrated experience and success in developing high-performing sales engagement content and programs to ensure salesforce effectiveness
• Ability to work independently and collaboratively in a fast-paced, matrixed environment with aptitude to learn and adapt quickly
• Exceptional content development skills with an ability to communicate complex concepts in a compelling and logical way
• Excellent communication and public speaking skills with ability to communicate across all levels of an organization   
• Experience working across functional areas of a business, including but not limited to Product Management, Strategy, Sales, Product Marketing, Marketing Communications, etc.
• Fluent in Microsoft Office suite (e.g. Excel, PowerPoint, Word) including exceptional PowerPoint skills with demonstrated ability to tell a story visually

• Intermediate data analysis skills (i.e. transforming raw data into descriptive/summary charts or exhibits) is ideal
• Experience working in the insurance or financial services industries preferred

• Establish yourself as an expert in the value proposition of all solutions sold into the insurance market, solution line categories include marketing, risk and underwriting, fraud, contact center, claims investigations, cyber, and advanced analytics
• Serve as the go-to-market lead, managing projects that support in-market solutions and newly developed solutions, forming a cross-functional team of partners to establish product messaging and positioning that addresses our customers’ biggest challenges and differentiates TransUnion in the highly competitive insurance solutions market
• Drive customer engagement through active sales enablement by developing both internal and external sales tools that support the selling process, including customer presentations, sales training, product sheets, case studies, etc.
• Collaborate with Product Marketing and Product Management partners across the matrix to translate global solutions messaging into our local insurance market identifying insurance-specific value prop and use cases
• Provide product positioning support to Corporate Marketing Communications
• Establish working relationships with key stakeholder teams, including but not limited to, Product Marketing, Product Management, Market Planning, Marketing Communications, and Sales
• Establish and track key performance indicators to measure go-to-market success and sales enablement effectiveness

Impact You'll Make:

• Establish yourself as an expert in the value proposition of all solutions sold into the insurance market, solution line categories include marketing, risk and underwriting, fraud, contact center, claims investigations, cyber, and advanced analytics
• Serve as the go-to-market lead, managing projects that support in-market solutions and newly developed solutions, forming a cros