Associate Marketing Director, CRC Promotions (Launch)

SUMMARY/JOB PURPOSE:

Reporting to the Senior Director, CRC Promotions, the Associate Marketing Director - CRC Promotions is responsible for developing and leading efforts to craft and execute promotional tactics support commercialization, launch and ongoing promotional execution of Zanza in metastatic colorectal cancer (mCRC)

DUTIES/RESPONSIBILITIES:

• Support the development of US marketing tactical plans for new approval readiness and ongoing promotional execution of Zanza in mCRC
• Ensure successful execution of compelling promotional tactics for US HCPs across personal and non-personal channels
• Develop and align messaging platform and tactical rollout with brand objectives and strategies
• Ensure key brand messages and materials are effectively communicated at sales meetings
• Support management of the promotions budget, establish goals and metrics, and measure performance
• Collaborate effectively with cross-functional partners, including field sales, sales training, market planning, and regulatory/compliance
• Collaborate with the Patient/APP Marketing Team to develop promotional materials targeting patients, caregivers, and Advanced Practice Providers
• Manage key vendor relationships, including the promotional agency of record
• Foster trust and a strong culture across the broader marketing and sales teams and with partners throughout the organization
• Ensure compliance with all laws, regulations, and policies that govern Exelixis conduct
• The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.

SUPERVISORY RESPONSIBILITIES:

• No direct supervisory responsibilities  

EDUCATION/EXPERIENCE/KNOWLEDGE & SKILLS:

Education:

• Master’s degree in related discipline and 9 years of related experience; or
• BS/BA degree in related discipline and at least 11 years of related experience; or
• Equivalent combination of education and experience

Experience:

• Experience in product marketing, field sales or market research/analysis in the pharmaceutical or biotech industries
• Pharmaceutical Marketing
• Product launch experience strongly preferred
• Oncology experience strongly preferred
• Patient Marketing, advocacy relations, public relations, digital marketing and sales experience are a plus

Knowledge, Skills and Abilities:

• Advanced prioritization skills and ability to handle multiple projects
• Comprehensive ability to collaborate with multiple organizational stakeholders
• Advanced talent for blending innovation with pragmatic execution
• Intermediate skills to network internally and externally
• Advanced ability to draw insight from market research, the sales force, and other sources to optimize messaging, tactical plans, and promotional activities
• Advanced strategic thinking, initiative and creativity
• Advanced track record for consistently meeting or exceeding financial and/or other quantitative targets, as well as qualitative goals
• Advanced presentation, verbal and written communication skills
• Advanced understanding of FDA Regulations of pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review process

Work Environment/Physical Demands:
Our office is a modern space that fosters collaboration and creativity. Teams work closely together, sharing ideas and solutions in a supportive atmosphere. We provide all necessary equipment, including dual monitors and ergonomic chairs, to ensure a comfortable workspace.
 

Business travel is required up to 30% of the time.

Notice to Recruiters/Staffing Agencies
Recruiters and staffing agencies should not contact Exelixis, Inc. through this page. We require that all recruiters and staffing agencies have a signed contract on file and be assigned a specific search by our human resources department. Any resumes submitted through the website or directly by recruiters or staffing agencies that do not meet the above-mentioned criteria will be considered unsolicited and the company will not be responsible for any related fees.

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on t