Are you experienced in customers acquisition? Do you enjoy working with sales teams? Are you enthusiastic about AI & prospecting?

Then you could be our next

B2B Marketing Specialist (AI & Prospecting Focus)

Overview

We are seeking an experienced B2B Marketing Specialist with significant experience in generating quality leads within technical industries. The ideal candidate will demonstrate a keen interest in applying digital marketing and AI solutions to deliver measurable impacts and explore new customer avenues in B2B environments.

Key Responsibilities

• Design, implement, and optimize lead generation campaigns to generate  qualified leads and conversions.
• Develop content assets (whitepapers, case studies, landing pages) tailored for MQL (Marketing Qualified Lead) capture.
• Create and manage multi-channel marketing campaigns, especially on LinkedIn and Google Ads.
• Use email automation platforms to nurture leads and support campaign objectives.
• Organize marketing events, local events, fairs and seminars
• Apply AI-powered tools (e.g., for content generation, predictive analytics, customer segmentation, and campaign optimization) to enhance marketing effectiveness.
• Conduct market research and competitive analysis to identify and prioritize new customer segments.
• Build and maintain a prospect pipeline using CRM and AI-enhanced prospecting platforms (e.g., Apollo, ZoomInfo, HubSpot AI).
• Collaborate with sales teams to align marketing efforts with customer acquisition goals.

Requirements

• 3+ years of experience in B2B lead generation, preferably in technical or industrial sectors.
• Demonstrated proficiency in running impactful online campaigns (LinkedIn, Google Ads, etc.).
• Experience with email automation platforms.
• Proficiency in developing professional marketing content.
• Basic skills in Adobe Creative Suite (InDesign, Photoshop).
• Familiarity with AI tools for marketing automation, content creation, and data analysis.
• Proficient skills in prospecting and lead qualification, with experience using CRM and sales enablement platforms.

You will enjoy working here if you (are/have)

• Strong leadership skills
• Teamwork ability
• Thinking out of the box

 

SKF is committed to creating a diverse environment, and we firmly believe that a diverse workforce is essential for our continued success. Therefore, we only focus on your experience, skills, and potential. Come as you are – just be yourself. #weareSKF

 

Some additional information

This position will be located in Prague or Ostrava, Czech Republik, on local contract.

You will report to EE&CCA Marketing Manager, who is located in Caesarea, Israel. 

For questions regarding the recruitment process, please contact Katrin Edelmann, Recruitment Expert, by email katrin.edelmann@skf.com.  Please note that we can't accept applications via email. 

Is this you?  

If the answer is yes, submit your application with your CV in English no later than August-15-2025. Please note that we can't accept applications via email. 

 

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