Marketing Manager, Programs

Global Marketing at FactSet focuses on driving awareness and demand for FactSet’s current and future solutions in support of company revenue goals. All along the customers’ buying journey through retention, we partner with our business units, sales teams, and technology stakeholders to execute go-to-market strategies, deliver robust marketing programs, and produce compelling content that attracts, engages, and converts qualified prospects and retains customers.

We’re hiring an energetic, organized Marketing Program Manager to join our Global Marketing Programs team. The Marketing Program Manager will work closely with Marketing leadership, Sales, and Product to develop marketing strategy and programs that drive awareness and leads for our digital platform and solutions.

The ideal candidate is a creative, natural problem solver who is a results-driven marketing professional with a basic-level knowledge of marketing tactics and digital channels.

Responsibilities:

• Partner with internal stakeholders to build and develop high-ROI marketing plans to promote FactSet’s solutions with the goals of building awareness, driving leads, and influencing closed revenue.

• Establish and implement a strategic marketing plan to drive pre-sales activities through initiatives that increase brand awareness and generate qualified leads for new business and same-store sales.

• Create and manage the execution of compelling campaigns, content, and events applying a multi-channel approach by leveraging marketing automation, social media, and other digital channels.

• Manage and/or mentor junior members of the team. Ensure Marketing Specialists are developed, follow best practices, and become strong contributors. Increase team’s skills.

• Monitor, optimize, and report on the effectiveness of campaigns, projects, and tactics.

• Develop a clear understanding of FactSet’s data and solutions across a specific workflow and persona in his/her/their assigned focus area(s).

• Manage relationships with external vendors, event organizers, and industry partners and represent FactSet appropriately.

Qualifications:

• 6-8 years of related B2B Marketing experience

• Participation in successful marketing pipeline generation, including campaigns from concept to ROI analysis.

• Past experience managing direct reports.

• Entry-level knowledge of FactSet solutions and target firm types/personas

• Working knowledge of martech such as HubSpot, Pardot, Salesforce, 6Sense, Go-To-Webinar, On24, and Kapost and/or working towards certifications is a major plus.

• Experience with digital channels, including paid social media

• Highly organized, detail-orientated, and self-motivated

• Excellent communication skills, including writing and presentation, and demonstrated professionalism

Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

What’s In It For You:

• Flexible work accommodations. Choose to work remotely, in person, or in a hybrid set-up.

• The opportunity to join a growing firm with a proven track record of success for over 40 years, made up of thoughtful, innovative minds that value collaboration and welcome your new ideas to the table

• Mentorship and growth opportunities from senior employees

• Career progression planning and a focus on career development, complete with dedicated time each month for conference attendance, online learning seminars, and networking

• A robust social community dedicated to volunteerism, intramural sports, and team-building events

• Business resource groups that align with our DE&I strategy, designed to cultivate an inclusive environment for all

Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.

Learn more about our benefits here.

The budgeted amount range for this position in the State of Connecticut and New York City is $95,000 - $115,000

Returning from a break?

We are here to support you! If you have taken time out of the workforce and are looking to return, we encourage you to apply and chat with our recruiters about our available support to help you relaunch your career.

Company Overview:

FactSet Research Systems Inc. is a global provider of integrated financial information, analytical