Director of Events and Venue Management

Position Overview:

The director of events & venue management will be a creative thinker, collaborator and leader
who manages all aspects of event production, internal teams, external vendors, and venue
partners. As a key member of the Vanderbilt-NYC team, the director will drive meeting and
exceeding event revenue opportunities and has the qualities to lead a multi-stakeholder process
for signature events and ensure the production of Vanderbilt University-NYC events are world-
class.

The director will also manage vendor and venue relations by sourcing new business, negotiating
contracts and pricing, managing event operations, which at times will require hands-on event
logistics. Additionally, in collaboration with leadership, the director will establish annual
performance and venue metrics that includes projected and realized revenue.
The director will also provide leadership and guidance to the Assistant Vice Chancellor for
Strategic Initiative and Executive Director of Operations & Engagement, Vanderbilt University-
NYC regarding opportunities to leverage brand, venue and community engagement. This
position requires building key relationships with Vanderbilt University’s conferences and events
teams leveraging existing systems, processes, on the ground support, and brand management
standards.

Key Responsibilities:

1. Event Management & Strategy:

• Lead and execute the planning and coordination of intake bookings, including but not
limited to weddings, film shoots, conferences, trade shows, and client engagements,
ensuring alignment with Vanderbilt’s vision, goals, and revenue targets.
• Develop a cohesive event strategy working cross-functionally with marketing and
communications, vendors, and key regional partners to ensure events contribute to
business growth and brand positioning.
• Oversee the design, execution, and continuous improvement of event formats ensuring a
world-class guest experience and driving company visibility and sales opportunities.

2. Venue Utilization and Management:

• Manage and optimize the use of the Vanderbilt University-NYC campus, ensuring the
most effective and efficient use of space for both internal and external events.
• Maximize venue revenue by identifying new business opportunities, including hosting
third-party events, partnering with external organizations, or offering services to external
clients.
• Oversee venue logistics, ensuring all technical, operational, and customer-facing aspects
are seamlessly coordinated for each event.
•• Oversee venue logistics, ensuring all technical, operational, and customer-facing aspects
are seamlessly coordinated for each event.
• Negotiate contracts with venue partners, ensuring favorable terms for both short-term
and long-term business goals.
• Conduct regular venue assessments and implement strategies to enhance operational
efficiencies and increase venue profitability.

3. Sales & Revenue Generation:

• Develop and implement strategies to increase event-related sales, including partnerships
and venue rentals.
• Work with key vendors to integrate event offerings into broader sales strategies, targeting
key markets and revenue streams.
• Create promotional materials and sales packages for the venue, targeting potential
clients and partners to host events or utilize venue space.
• Analyze event and venue performance data to assess revenue outcomes, identify growth
opportunities, and adjust strategies accordingly.
• Foster strong relationships with event sponsors, clients, and external vendors to secure
repeat business and long-term partnerships.

4. Operational Oversight:

• Ensure seamless execution of all operational aspects of events, including logistics,
staffing, vendor management, and coordination of all physical and digital event elements.
• Establish and monitor event-related key performance indicators (KPIs), ensuring high
standards of service delivery and guest satisfaction.
• Oversee budgeting and financial forecasting for events and venue-related projects,
ensuring projects are completed on time and within budget.
• Continuously identify and implement operational efficiencies, leveraging technology and
best practices to optimize processes.

5. Team Leadership & Stakeholder Management:

• Lead, mentor, and develop a team of event coordinators and operational staff.
• Collaborate with senior leadership, the General Theological Seminary/VTS, Vanderbilt
Conferences and Events, and other departments to align events and venue activities with
organizational goals.
• Build and maintain strong relationships with key stakeholders, including internal teams,
external vendors, client