Sr. Account Manager, AdOps
FireworkAbout the role
Firework is the world's leading immersive "shoppertainment" ecosystem with shoppable video, live streaming commerce, and monetization capabilities powering hundreds of direct-to-consumer brands, retailers and media publishers worldwide. Firework empowers its customers to create and host native, shoppable video content for engaging product discovery, seamless shopping experiences and ultimately, a deeper emotional connection with consumers. Pandemic-accelerated, Firework has experienced massive year-over-year growth, bringing TikTok-like interactive video experiences, all by adding just one line of HTML code to customers’ own websites. We are a global and diverse team of creators, entrepreneurs, storytellers, and data geeks driven by the future of authenticity and connection-first transforming ecommerce. The company has raised over $235M to date, with its latest Series B round led by SoftBank Vision Fund 2.
Summary
Firework is a global start-up in high-growth mode. We are growing and building our global AdOps team and we are looking for a talented Sr. Account Manager, AdOps. This function is deeply integrated with Customer Success, Product Management and our partners.
What you'll be doing
- Deeply understand and drive monetization for publishers, retailers, and other partners while managing client expectations and ensuring deliverables are met in accordance with agreed upon service level agreements
- Act as the leading media resource and business partner during the planning development process for brands and sponsors; work cross-functionally with internal teams and direct clients to develop, negotiate, buy, source, plan, and optimize media schedules from strategy through execution
- Compile and build success measurements and assess intelligence reports to drive and perform ongoing media planning optimization
- Identify, develop, and deploy global departmental best practices to drive greater success and efficiencies, leading the team to identify opportunities for executional and product improvement within processes, supporting systems, and communication channels
- With deep understanding of the digital advertising ecosystem and programmatic platforms, serve as a conduit to influence management, product and account teams on feature development, monetization efforts, sales approaches and best practices.
- Act as a strategic partner within account teams; provide consultation to clients which includes monetization best practices, correct campaign setup and execution, tagging of clients sites, and the use of ad technologies to meet client needs
- Implement measurement solutions including trafficking and ad monetization on demand and supply campaigns
- Responsible for managing the trafficking, delivery, optimizations, and reporting of digital ad campaigns for multiple advertisers within a team environment
- Aligning with intra-company stakeholders to understand and address client needs across product, sales, engineering and partner success
- Utilize historical data and trends to support future strategic decisions in the creation of new media planning programs
We'll be excited if you have
- BA/BS degree
- 8+ years of experience in programmatic advertising, Ad Operations, preferably publisher and/or agency-side working
- 4+ years management experience
- Extensive and continuously evolving knowledge of the digital media landscape and programmatic advertising ecosystem with particular emphasis on publishers and retail media networks. An established and active network within the industry.
- Detailed experience executing within Google Ad Manager, other 3P ad servers, multiple DSPs, SSPs and Google Campaign Manager and how to optimize tools for performance
- Must have strong leadership and management capabilities, operationally and strategically. Previous managerial experience with examples of training internal colleagues on programmatic tools.
- Client facing experience and success needed. Comfortable interfacing directly with internal stakeholders across sales, product, and customer success.
- Excellent communication skills, verbal and written
- Fast-paced, resilient, operate with urgency, and ability to execute with ambiguity
- Strong sense of empathy and a flexible customer-oriented leadership style
- Ability to absorb complex technical concepts and communicate them to a non-technical audience
- Ability to understand and debug third party remarketing pixels, Rich Media(Expandable, Video, Floating), Mobile, Video(VAST, VPAID) and Standard Display Ads
The role may be hybrid in one of our offices or remote. For remote, we are looking for candidates based in Canada, United States or México.
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