PR Graduate Internship - Digital (Content Creation & Social Media)
GolinAbout the role
Intern, Digital (Content Creation & Social Media)
Start Date: June 1, 2025
Golin Toronto is currently searching for a Digital Intern to support Content Creation & Social Media across a portfolio of consumer brands. This internship offers hands-on experience supporting our digital and influencer team with content creation and social media management central to the role. The ideal candidate will be creative, trend-savvy, and passionate about social media content and trends.
About the Role
You will work alongside our dynamic digital team on an enviable roster of clients. Each day will be filled with creative discovery, content development, and social media management. We are looking for someone who is eager to learn, adaptable, and has a keen eye for digital trends and creating culturally relevant content. The successful candidate will also bring design skills – including graphic design and video production skills. This is an excellent opportunity to gain valuable agency experience while building your portfolio and professional network.
Who We Are:
Golin is a progressive public relations agency with expertise ranging from brand-building and cutting edge digital content, to corporate reputation, healthcare advocacy and measurement. Our roster includes many of the largest consumer brands in the world. Golin aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for clients and reach a profoundly diverse global market. We Go All In, in everything we do. We're especially committed to Go All In for our people.
With best-in-class work that has earned worldwide attention and awards, including the 2024 SABRE Best Large Agency of the Year, 2024 PRovoke Media Best Large Agency to Work For, and 2024 PRWeek U.S. Agency of the Year, there is no better time to join an agency redefining the role of PR and helping companies create change that matters.
What You'll Do:
- Develop and design social content for the brand, including quick-turn trending content and longer-term planned content on Instagram, TikTok, Facebook, Pinterest, and LinkedIn
- Develop and produce Reels, static posts, and other visual content that aligns with client brand guidelines
- Assist with writing compelling copy for social media posts, captions, and other digital content
- Support the team in developing creative concepts for campaigns and ongoing content calendars
- Utilize brand and client assets to create net-new content for use across social channels
- Support community management efforts by drafting responses to comments and messages
- Help schedule and publish content across multiple platforms
- Assist with influencer identification and research for various client campaigns
- Help track and document influencer content and campaign deliverables
- Support the team in maintaining influencer databases and relationship management
- Attend and provide on-site support at client events and activations
- Contribute to brainstorming sessions with fresh, trend-informed ideas
- Prepare presentation decks (PowerPoint, Keynote)
- Support coordination of digital and social campaigns
- Help with administrative tasks related to the digital team
- Participate in team meetings and contribute ideas
What You Have:
- Completed a degree at Art or Design school, or an equivalent degree in Marketing, Communications, Digital Media, or related field
- Skills and experience in graphic design and video editing with fluency in Adobe Creative Suite (After Effects, Illustrator, Photoshop, Premiere or similar tools)
- Strong understanding of major social media platforms (Instagram, TikTok, Facebook, Pinterest, LinkedIn) including features, best practices, and content formats
- Experience creating digital content (personal or professional)
- Internet fluency, with an understanding and appreciation of the nuances of different social channels
- Basic understanding of social media analytics and performance metrics
- Excellent written and verbal communication skills
- Experience with content creation tools and scheduling platforms (a plus)
- Personal experience as a content creator on social platforms (strongly preferred)
- Knowledge of current social media trends and pop culture
- Ability to work in a fast-paced en
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