Content Team Lead & Website Product Owner

Content Team Lead & Website Product Owner (m/f/d) 

 

Location: Porto, PT 

 

Job Overview 

 

We are looking for a Content Team Lead & Website Product Owner to lead our content and design teams and take full ownership of our corporate website. This role combines leadership, product ownership, and cross-functional collaboration to ensure the website delivers exceptional user experience, supports business goals, and evolves with digital trends. 

You will manage a multidisciplinary team and collaborate with internal stakeholders—including Marketing, Group Brand & Communications, Sales, HR, IT, and Legal—to define and execute the website strategy. You will also oversee our external digital agency to ensure high-quality delivery. 

A key part of this role involves overseeing content creation, publishing, and governance across multiple channels. You will manage a high volume of content within the CMS, ensuring consistency, accuracy, and alignment with brand guidelines. Experience with CMS platforms is essential. Strong project management skills are required to coordinate timelines, resources, and deliverables across teams and partners. 

This is a unique opportunity to shape a key digital touchpoint and drive its transformation into a high-performing, user-centric platform. 

 

Key Responsibilities 

 

1. Team Leadership 

• Lead and develop a cross-functional team of copywriters, SEO & content managers, and designers. 

• Foster collaboration, accountability, and continuous improvement across the team. 

• Ensure alignment between team outputs and strategic goals across website, campaigns, and communications. 

1. Website Product Management 

• Own and evolve the website strategy and product roadmap in alignment with business objectives and user needs. 

• Act as Product Owner in an agile setup: manage the backlog, prioritize features, and ensure timely delivery. 

• Manage the external digital agency, including briefing, coordination, and quality assurance. 

• Ensure technical scalability, security, and compliance in partnership with IT and vendors. 

• Drive UX and performance improvements through data-driven insights, A/B testing, and user feedback. 

• Stay current with digital trends and technologies to continuously improve the platform. 

1. Content Management 

• Own and maintain the content diary and content backlog, ensuring a consistent and strategic flow of content across channels. 

• Ensure all content and design adhere to tone-of-voice guidelines, brand standards, and legal requirements. 

• Collaborate with internal teams to gather content requirements and ensure alignment with marketing, sales, and brand goals. 

• Monitor and optimize content performance using analytics tools and KPIs. 

 

Required Skills and Qualifications 

 

• 5+ years of experience in website management or digital product ownership —ideally in a B2B or corporate environment. 

• Proven experience in people management and working with agile teams. 

• Strong understanding of web technologies, UX/UI principles, SEO, and analytics tools. 

• Strategic mindset with hands-on execution capabilities. 

• Strong project management skills, including experience managing timelines, resources, and cross-functional teams. 

• Excellent stakeholder management and communication