Freelance Branded Content Journalist

<p>The Drum is looking for versatile journalists and content producers with a proven track record of delivering editorial excellence across a mix of media to support us on a freelance basis. The successful freelancers will help to conceive and deliver outstanding campaigns for clients of The Drum in our APAC region, across our full product suite. </p><p><strong>Requirements</strong></p><ul> <li>Work-shopping with clients to identify relevant editorial themes that align with their messaging and objectives </li> <li>Translating client objectives into interesting take aways for our audiences </li> <li>Ideating, writing and editing sponsored articles and reports </li> <li>Devising themes, topics and talking points for live panels, round-tables and/or interviews</li> <li>Moderating panels and interviews, in person and/or virtually as required</li> <li>Ensuring all branded content is written ad edited in line with The Drum’s style guide and tone of voice </li> <li>Potentially supporting commercial colleagues on pitches and briefs as required</li> <li>Supporting with the recruitment of speakers, panelists, and interviewees for branded content</li> </ul><p></p><p><strong>Skills and Qualifications</strong></p><ul> <li>Outstanding writing and editing skills</li> <li>A track record of planning and delivering high quality content campaigns in journalism or advertising</li> <li>Experience of leading on content within a media brand, agency or similar organization</li> <li>Deep understanding of the media, marketing and advertising industries, specifically in the APAC region </li> </ul><p><strong>Benefits</strong></p><p><strong>WHO WE ARE</strong><br/></p> <p>We believe that marketing can change the world for the better and so our mission is to help marketing professionals around the world to learn, make better decisions, make better marketing and be more successful. Our vision is to create the leading destination for marketing knowledge in the world, by thinking of our audience first, using data intelligently, building on our innovative product range and using the foundation of our industry – creativity.</p> <p>With bases in London, Glasgow, New York and Singapore, we inform and inspire readers with content around six pillars of content: agencies, marketing, media, creativity, sustainability and technology.</p> <p>We curate our content via our team of journalists, from the best-in-class work identified through our award shows, from user-generated content via Open Mic and The Drum Network, from clients we work with to market them via content and through the ratings we gather from marketing services buyers on The Drum Recommends.</p> <p>We deliver it to our audience through multiple channels: articles and reports; TV; audio; live in person at The Drum Labs; online networking/meetings; at industry events. </p> <p><a href="https://www.thedrum.com/about-us" rel="nofollow noreferrer noopener">Learn more about us </a></p> <p><strong>OUR MISSION, VISION AND VALUES</strong></p> <p>Our <strong>MISSION</strong> is to help marketing professionals around the world to learn, make better decisions, produce better marketing, and be more successful.</p> <p>Our <strong>VISION</strong> is to be the world’s leading destination for marketing knowledge, by focusing on our audience, providing data and insights, and creating a platform for recognising success. Our global awards programme, TV channel and innovative product range will support the foundation of our industry – creativity.</p> <p>Our <strong>VALUES:</strong></p> <ul> <li>We aren’t happy until we’ve done what we said we would</li> <li>We have high standards</li> <li>We only make decisions and conduct ourselves in ways we would be proud to share</li> <li>We like to shake things up, but will never be nasty</li> <li>We are always a pleasure to work with</li> <li>We relish a challenge</li> <li>We rejoice in achieving things together</li> <li>We go out of our way to give others a leg up</li> </ul>