Sr. Copywriter
PitchBook DataAbout the role
At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We’re deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.
Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there’s going to be some ambiguity along the way, but we excel when we challenge ourselves. We’re willing to take risks, fail fast, and do it all over again in the pursuit of excellence.
If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.
About the Role:
Helping people win drives PitchBook’s Marketing team to be a world class B2B engine, delivering exceptional results. It is crucial to fueling the company’s growth by utilizing a variety of Brand, Creative, Content, Go-To-Market, Channel, and Operations strategies at every stage of the customer lifecycle—and act and work with authenticity always. A high-performing, data-driven team, it uses rigor and rationale to produce quality marketing with an agile approach, meeting business needs and market dynamics.
The Senior Copywriter is critical to the Creative Team and the future of the PitchBook brand. Working closely with other members of our team and stakeholders across the larger Marketing department, you’ll help bring the vision of PitchBook’s brand, data, research, and insights to life across a variety of channels and assets including paid advertising, events, web, email, social media, video, and enablement. As a senior member of the writing and editing team, you’ll also have an active role in mentoring and facilitating the growth of our junior- to mid-level writers. If you have a track record of developing compelling and audience-focused content that creates, builds, and drives demand for a premium B2B product or offering, we’d love to chat with you.
Primary Job Responsibilities:
- Foster cross-functional relationships and take a leadership role in forming content ideas with all Marketing teams, including Events and Partnerships, Public Relations and Social, Digital, Enablement, Product Marketing, Customer Marketing, International, and Go-To-Market Campaigns
- Act as key copywriting stakeholder alongside working teams throughout the creative process, developing concepts and copy drafts, providing copy reviews, and finalizing deliverables
- Interpret creative briefs and present ideas/strategies on executions
- In collaboration with our editors, write compelling B2B marketing copy that provides valuable the global capital markets
- Mentor and provide feedback to junior- and mid-level copywriters to continuously raise the bar for quality
- Work in an agile production environment, collaborating directly with cross-functional teams on content strategy to build campaigns, conduct keyword research, A/B test, and optimize content performance
- Develop and hone writing best practices for all branded content across web, email, social media, and events—ensuring messaging matches brand voice and tone and works cohesively with other assets across channels
- Create long-form thought leadership content in support of content marketing and lead generation programs, including guides and e-books
- Monitor and identify industry trends and develop new content ideas based on those developments
- Participate in creative ideations and meetings to build content calendars, campaigns, and key messaging
- Deliver high-quality content drafts in a deadline-oriented environment
- Support the vision and values of the company through role modeling and encouraging desired behaviors
- Participate in various company initiatives and projects as requested
Skills and Qualifications:
- Bachelor’s degree in English, marketing, communications, or journalism preferred
- 5+ years of experience writing B2B marketing copy with measurable experience writing about the financial industry, investing, and/or the global capital markets required
- Impeccable attention to detail and a passion for storytelling
- Strong copywriting skills, including an understanding of strategy, form, format, and Marketing channel best practices
- Demonstrated ability to lear
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