Marketing & Field Director, APP Strategy - Rheumatology

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Pharmaceutical Sales

Job Sub Function:

Multi-Family Pharmaceuticals Sales (No Commission)

Job Category:

People Leader

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is searching for the best talent for a Marketing & Field Director, APP Strategy, Rheumatology This position is based in Horsham, PA.

About Immunology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases. 

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Summary:      

Advanced Practice Providers (Nurse Practitioners /Physician Assistants) are a growing and critical segment of healthcare providers (HCPs) delivering patient care. The Marketing & Field Director, APP Strategy, Rheumatology will join and lead a marketing team and field-based APP Ambassador (APPA) team of over 30. This role will act as a leader in the Rheumatology marketing team and will report directly to the Senior Director, Portfolio Marketing, Psoriatic. The individual in this position will have responsibility for shaping Market strategy, tactics and field execution specific to the APP customer segment.

The Marketing & Field Director must develop, retain, and motivate direct reports. Responsible for the development of all employees within team by supporting the development of Human Resources Planning (HRP) programs including management development and training to meet current and future business needs. Provide an environment which encourages the company's commitment to equal employment opportunity and the value of a diverse work force.

This person will be accountable for meeting key strategic imperatives of the brand and contributing to revenue performance in the U.S. to meet and exceed share goals. Rheumatology franchise is a highly visible business across JJIM, and this second-level leadership position will create a significant career opportunity. This individual must demonstrate strong leadership presence through influencing without authority with high-level management, attention to detail, and excellent strategic thinking. This position requires extensive interaction with multiple stakeholders.

Key Responsibilities:

Marketing:

• Develop, retain, and motivate a high-performance marketing team in a fast-paced environment.

• Development and execution of APP-specific marketing strategies, positioning, messaging and tactics to drive performance of gastroenterology products

• Ensure strong partnership with sales and peer marketers responsible for Access/Fulfillment and DTC to ensure strong collaboration and consistency from strategy to execution

• Work closely with internal partners to translate data into meaningful insights that shape strategy.

• Play a critical role partnering with cross functional partners including Medical Affairs, Finance, Quality, Sales and cross-franchise marketing to develop plans and tactics for the APP customer segment

• Build relationships and work effectively with external agencies and key internal partners to ensure prioritized successful tactical execution.

• Partner with legal, medical, regulatory & HCC to obtain approval of marketing materials.

• Demonstrate strong strategic and operational planning excellence to ensure proactive and timely cross-functional plans; Respo