Marketing Director, US Corminaty Adult
PfizerAbout the role
ROLE SUMMARY
Reporting to the Vice President, US Comirnaty Adult Brand Lead, this individual will partner with the lead and other team members to plan and execute the growth strategies for COMIRNATY in Non-Retail segments (IDNs, VA/DoD, and Public Health Departments). Additional responsibilities include leading a team of 3 marketers, supporting development of launch KPIs and dashboards, and facilitating performance reporting to senior leadership.
This role is a unique opportunity to demonstrate strong cross-functional leadership, as well as US marketing business acumen, driven by strong understanding of functional areas of expertise and inter-dependencies
ROLE RESPONSIBILITIES
- Develop annual US Strategic and Tactical Plan for Non-Retail in order to achieve net revenue and market share targets
- Lead and develop direct report and 2-3 Growth Gigs
- Represent the Brand with CFCs; establish and execute an effective engagement plan; develop POA meeting workshops and content
- Manage OPEX budget of ~$10-15M
- Manage agencies, lead and assist the team to develop assets; work with RC to gain approval of promotional resources
- Provide input to relevant dashboards, market research, KPIs or other metrics, enabling the team to stay on track and helping the lead hold teams accountable for deliverables and attainment of key milestones
- Monitor competitor activity in Non-Retail and proactively adjust strategies and tactics with cross-functional partners
BASIC QUALIFICATIONS
- Bachelor’s degree with 8+ years experience in US pharmaceutical or biotech commercial roles with progressive responsibilities. Strongly prefer a Master’s Degree.
- 3+ years experience in US pharma/biotech marketing required
- Excellent communication skills to confidently present and effectively engage diverse large audiences in-person or virtually
- Strong complex project management and coordination skills across large groups of cross-functional teams
- Demonstrated leadership skills
- Demonstrated collaboration and informal influencing skills
- Champion innovation, seek learnings from other brands and other industries to innovate and enhance launch plans
- Ability to prioritize, manage important versus urgent and complete what’s most important
- Be an active contributor to create and operate in an environment that continuously embraces and encourages the implementation of innovative ideas and fosters a culture of collaboration and teamwork
PREFERRED QUALIFICATIONS
- MBA or advanced degree preferred
- People management experience preferred
- Prior US sales experience highly desirable
- Comfortable with ambiguity and able to adapt and operate successfully
PHYSICAL/MENTAL REQUIREMENTS
• Prolonged periods of sitting at a desk and working on a computer
• Occasional travel may be required (e.g., for conferences and off-site meetings)
• In-person attendance is expected for high-impact strategic meetings, workshops, or planning sessions; particularly those led or facilitated by the Director
• Ability to analyze and synthesize complex information to drive strategic decision-making
LAST DAY TO APPLY: 05/20/2025
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regula
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