Customer Business Advisor II - DEKALB/ASGROW, South Central Nebraska
BayerAbout the role
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where 'Health for all Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Customer Business Advisor II - DEKALB/ASGROW, South Central Nebraska
YOUR TASKS AND RESPONSIBILITIES
As a Customer Business Advisor (CBA), you will advise 40 key growers on Bayer Crop Science products and technology as a local expert covering South Central Nebraska. You will drive market share growth through adoption of Bayer products on the farm and work in conjunction with local retail partners to service and supply your growers. You will be responsible for an annual target achievement with assigned growers, supporting National Brands (DEKALB/ASGROW) and selling the total Bayer portfolio inclusive of Seeds, Chemistry and Climate products and services.
The primary responsibilities of this role, Customer Business Advisor II – South Central Nebraska, are to:
- Lead the development of a comprehensive Bayer portfolio business plan with FSRs and Key Retailers identifying 40 growers with greater than 3,500 acres of corn/soybean to achieve financial sales targets;
- Build relationships with large growers by providing product selection and placement recommendations;
- Provide agronomic whole farm solution support and advice (Seed, Chemistry, Digital Solutions and Services);
- Become a trusted advisor by keeping informed of agricultural research or whole farm methods, including responsibility of trials related to Bayer Portfolio with targeted growers;
- Lead collaboration with all squad personnel and various functions of Bayer’s Crop Science organization (Marketing, Product Supply, Sales, Market Development) to ensure targets are met;
- Drive market share growth of Bayer products through regular sales calls to assigned growers in collaboration with retail and squad personnel;
- CBA will be accountable to grower sales targets;
- Drive strategic thinking and make recommendations to Sales and Marketing Leadership on innovative ways to further enhance business results;
- Lead internal collaboration with company peers on programs, situations, and issues to gain alignment and support to reach resolution;
- Understand, anticipate, and influence growers’ business objectives including KPIs and any other relevant customer targets / measures;
- Continually monitor grower account inventory progress, track planned activities, and uncover and anticipate any new issues or opportunities throughout the year;
- Manage an annual SG&A budget and all program expenditures;
- Travel approximately 60%.
WHO YOU ARE
Bayer seeks an incumbent who possesses the following:
Required Qualifications:
- Bachelor’s degree;
- Relevant agriculture experience in agronomy, technology, sales, or marketing;
- Agility in communication approach to effectively interact with organizations or in
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