Marketing Specialist

Consumer Markets - Priority Health 

Job Summary

This role supports the execution of key marketing and communications initiatives within ACA, Medicare and Medicaid Marketing (Consumer Markets) with a focus on the agent and sales channel. The ideal candidate is experienced in marketing execution and project management and thrives in an environment that values agility, continuous learning and strong teamwork. Experience supporting tactics such as sales materials, agent communications, web updates, email marketing, content governance and events will help this individual succeed. The role contributes to marketing strategies and content that enables our agent and sales teams for success.  

Essential Functions

• Support the implementation of marketing and communications strategies, initiatives and campaigns for the agent and sales channel 
• Project manage key initiatives with strong attention to detail 
• Develop and produce marketing materials while meeting quality standards, deadlines and budgets 
• Serve as a point of contact for assigned projects and collaborate with partners across Consumer Markets Marketing, Sales and other areas of the organization 
• Support marketing execution across content creation, sales enablement materials, agent communications, web updates and event support 
• Contribute to content governance by helping maintain accuracy, consistency and alignment with brand and compliance requirements 
• Demonstrate strong project management skills 
• Take projects from start to finish while working independently or on a project team 
• Anticipate challenges, provide timely updates and proactively problem solve 
• Manage day to day tasks such as updating documents, creating marketing materials and tracking project progress 

Qualifications

Required

• Bachelor’s degree in marketing, communications, business administration or related field 
• Skills and experience typically gained through 2 or more years in marketing or a related role 

Preferred

• Strong cross functional communication skills with the ability to collaborate effectively with sales teams and internal partners 
• Experience in project management 
• Experience in marketing, content creation, sales enablement or a related field 

About Corewell Health

As a team member at Corewell Health, you will play an essential role in delivering personalized health care to our patients, members and our communities. We are committed to cultivating and investing in YOU. Our top-notch teams are comprised of collaborators, leaders and innovators that continue to build on one shared mission statement - to improve health, instill humanity and inspire hope. Join a nationally recognized health system with an ambitious vision of continued advancement and excellence.

How Corewell Health cares for you

• Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here.

• On-demand pay program powered by Payactiv

• Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!

• Optional identity theft protection, home and auto insurance, pet insurance

• Traditional and Roth retirement options with service contribution and match savings

• Eligibility for benefits is determined by employment type and status

Primary Location

SITE - Priority Health - 1231 E Beltline Ave NE - Grand Rapids

Department Name

Consumer Markets Marketing Team - PH Managed Benefits

Employment Type

Full time

Shift

Day (United States of America)

Weekly Scheduled Hours

40

Hours of Work

8:00 a.m. - 5:00 p.m.

Days Worked

Monday - Friday

Weekend Frequency

N/A

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Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the es