Direct to Consumer Sales Intern

Job Type

Full time

PetSafe Brands, formerly known as Radio Systems Corporation, is headquartered in Knoxville, TN. It has been named “The Marble City” and "Scruffy City", names we have embraced for our unique charm. We are the home of 1982 World’s Fair and we boast of 21 craft breweries around the city (click here for the Ale Trail). If you like to hike or camp, visit the Great Smokey Mountain National Park. Take your pick of outdoor activities from walking, tubing, running, or biking in our Urban Wilderness. Knox County has an amazing public-school system, no state income tax, low property taxes and cost of living. We host Music and Shakespeare on the Square as well as Family Movie Nights on the Square during the summer months in downtown Knoxville.

 

Our Company: PetSafe Brands is the world leader in pet products through our family of brands:Pet Safe® Brand, Sport DOG® Brand, Invisible Fence® Brand, Kurgo and Premier Pet. Pet Safe® Brand makes every product from leashes and harnesses to water fountains and and litter boxes. We have an ambitious goal of touching over 21 million pets, people, and communities around the world each year. We serve a broad range of pet owners from providing the hunter the best gear for a successful hunt to accommodating the “Not-So-Crazy Cat Lady” with all the entertaining toys and effective solutions she could ever imagine. We do this by creating a culture of enthusiasm, resilience, adaptability, and teamwork every day in the office. We work hard to be our community’s employer of choice as we all live our purpose: We exist to unleash freedom for pet parents by keeping their pets happy, healthy and safe. 

Intern for the World’s Leading Dog and Cat Products Supplier 

At PetSafe Brands, we exist to unleash freedom for pet parents by keeping their pets happy, healthy and safe! It's our culture to seek to understand and empathize with customer needs. Our environment is open and relaxed, with a focus on collaboration and improvement. Teammates walk up to each other’s desks to share a project idea or have a quick design review. Meetings can transition from a passionate debate to a fun team lunch. We teach each other new skills with on-site and virtual classes. Our office dogs help us test new prototypes and relax with a game of fetch, and no one seems to mind the dog hair. 

As an intern at PetSafe Brands, you can expect to experience: 

• Coffee & Conversation: Throughout your time with us, you’ll have the opportunity to sit with different leaders across the organization in a panel discussion over coffee to ask questions about our culture, products, and their role at PetSafe Brands. 
• Training: You’ll receive training throughout your internship in the areas of PetSafe Brands culture, goal setting, presentation skills, and you’ll have the opportunity to practice the information you learn on the job! 
• Collaboration: You will be given opportunity to work cross functionally throughout PSB and gain experience working with different business units on a daily basis!

What projects/responsibilities would this intern be learning and taking on?:

We are looking for a motivated and creative Summer Intern to join our dynamic Digital Marketing and E-Commerce team. As a Direct to Consumer Intern, you will have the exciting opportunity to work hands-on with our digital merchandising and e-commerce platforms, helping to build and optimize our digital shelf strategy.

This internship will offer you valuable exposure to digital commerce trends, website design, e-commerce platforms, product content management, and data-driven decision-making in the retail and online shopping space.

Key Responsibilities:

• Digital Shelf Creation & Optimization: Collaborate with the digital merchandising team to assist in building and maintaining the digital shelf across multiple web sites (websites, marketplaces, etc.), ensuring a consistent and engaging product presentation.
• Content Management: Assist in gathering, uploading, and optimizing product content including images, descriptions, and specifications for online product listings.
• Data & Analytics: Analyze key performance indicators (KPIs) of digital shelf performance, identifying areas of improvement and trends.
• Competitor Research: Research competitor digital shelves and e-commerce strategies to support development of best practices and insights.
• UX/UI Enhancement: Work alongsid