Principal Convention Specialist
ConvatecAbout the role
We are hiring a conventions marketer to join our fast-paced, high-visibility Advanced Wound Care (AWC) Marketing Team Our team is charged with leading US focused downstream marketing initiatives that drive revenue and market share growth. If you desire to work in a high growth therapy, strive for outstanding collaboration, have a strong inner-drive and excellent customer engagement skills – you should apply!
About the Role:
Be an idea-generator constructing conventions channel plans designed to grow US Advanced Wound Care market share. Use your creativity and passion to create and execute both in-person and virtual conventions-related programs that meet AWC business objectives. Work with personnel at all levels. Collaborate and consult with global marketing, regional marketing, medical education, and marketing communications team members. Lead decision-making process. Thrive in a fast-paced, high-visibility organization. Act as a Convatec brand steward. This role would report into the US Commercial Marketing Director for AWC.
A Day in the Life:
You will be responsible for leading key marketing conventions initiatives and programs to help drive revenue and market share for US AWC.
Key responsibilities and authority:
- Collaborate with key marketing stakeholders, you will develop US AWC conventions plans designed to ensure successful response from health care professionals.
- You will develop and execute a multi-dimensional, multi business conference logistics strategy that engages customers and supports AWC objectives.
- Ensure US AWC Convention Marketing initiatives are measured and reported to demonstrate effective execution.
- Monitor conventions and society competitive trends and activities.
- Manage third-party meeting budgets for all AWC marketing.
- Build and maintain strong working relationships with global and cross-functional partners within the AWC organization and across Convatec.
- You will work with Compliance, Contracts and Marketing to determine the appropriate level of participation in various conventions-related activities, e.g., promotions, education, tech suites, learning theaters, customer engagement, webinars, etc.
- You will work with marketing communications on promotions planning and execution.
- You will provide strategic, proactive, comprehensive project management by establishing and managing timelines and budgets.
- You will work with Corporate Conventions and vendors to arrange space, literature, hotels, equipment rental, and set-up and dismantling of the exhibit.
- You will plan and coordinate the routing of exhibits shipped for the convention program.
- You will develop plans, budgets, and generates reports providing information on cost-per-contact, audience profiles, and representatives' comments.
- You will support maintaining and managing conventions dashboards and tracking.
- You will follow compliance, quality, legal and regulatory requirements.
- You will ensure plans adhere to Corporate Conventions guidelines and Convatec master brand.
Education/Qualifications: (to be considered, these minimum qualifications must be evident on your resume)
- Previous conventions or event planning experience; experience working with direct medical sales force highly preferred
- Bachelor's degree and at least 7 years of marketing experience (five years with Advanced Degree); Master's degree highly preferred
- Project and budget management experience
- Healthcare experience highly preferred
Experience working with direct medical sales force.
Working Conditions:
- Ability to travel a minimum of approximately 40% of time.
Our ambitions will bring the very best out in you. You’ll be pushed to aim higher and really own your work. You’ll be encouraged and supported to make things happen, too. It can be challenging. But, as the progress you make will help improve the lives of millions, it’ll be worth it.
This is stepping up to a challenge.
This is work that’ll move y
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