Director of Global Events

Job Summary:

Events are a critical part of our growth and business objectives, helping generate pipeline, increase Team Cymru recognition, and drive community support. The Director of Global Events will develop and execute a wide range of events that align with our strategic initiatives, including high-profile industry tradeshows, regional events, corporate gatherings, and hosted experiences across North America, Europe, and APJ. This role requires a highly organized and creative leader with proven experience in event and team management, and a passion for delivering exceptional experiences.

Supervisory Responsibilities:

• Effectively manage and enable a global event marketing specialist to plan and execute key pipeline objectives.
• Provide constructive and timely performance evaluations.
• Oversee the daily workflow of the event planning team.

Duties/Responsibilities:

Event Planning & Execution:

• Identify and secure event venues, negotiate contracts, and manage relationships with vendors and partners.
• Create detailed event plans and exhibit floor plans, including budgets, timelines, and logistics.
• Identify and secure high-profile speakers, moderators, and panelists for events as needed.
• Plan and manage trade shows, conferences, and hosted roundtables, ensuring high-quality execution and ROI.
• Responsibility for budget and execution of hosted community outreach events, ensuring zero-cost event execution and on-site support.

Budget Management:

• Develop and manage event budgets, ensuring cost efficiency and effective resource allocation.
• Track expenses and negotiate with vendors to achieve cost savings.
• Manage staffing, ensuring maximum cost containment with attendance and booth scheduling.
• Track and analyze event performance, providing insights and recommendations for improvement.

Collaboration & Strategy:

• Collaborate with global sales teams (Gov’t and Comm’l) to identify and prioritize key markets and events.
• Develop a comprehensive global events strategy based on territory and campaign performance.
• Analyze territory and campaign performance with KPIs to optimize marketing strategies and improve overall event performance (leads, MQLs, meetings, Opps).
• Leverage digital marketing channels, including social media and email, to promote events.

Post-Event Analysis:

• Conduct post-event evaluations to measure success and identify areas for improvement.
• Gather feedback from attendees, sponsors, and stakeholders to enhance future event planning.

Required Skills/Abilities:

• Excellent project management, organizational, and multitasking skills, with the ability to prioritize and manage multiple projects simultaneously.
• Strong analytical and data-driven mindset, with experience using marketing analytics tools, event software, and CRM systems (e.g., Salesforce).
• Proven success in leading global, remote teams and collaborating cross-functionally through influence and mutual trust.
• Experience in vendor negotiation and contract management.
• Strong leadership skills with the ability to manage a team effectively.
• Excellent verbal and written communication skills.

Education and Experience:

• Bachelor's degree in Marketing, Business, Event Management, or a related field preferred.
• Over 10 years of hands-on experience in designing and managing global event programs for leading brands in the B2B marketing and cybersecurity industries.
• Proven experience managing budgets of $5-8M+.
• 4+ years of people management experience of direct teams.

Physical Requirements & Travel:

• Ability to travel globally as needed to support regional marketing events and initiatives. (Approximately 25% travel required)

Location: Remote

Join Our Team

Join Team Cymru and contribute to our leadership in Internet signal intelligence, where we provide unparalleled global coverage and insights to safeguard businesses and missions worldwide. If you're passionate about advancing Internet security and have the technical prowess to drive impactful solutions, apply now to be part of our innovative team.

Team Cymru offers a range of great benefits and perks for U.S. employees:

• We're a remote-first organizatio