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Senior Manager, Corporate Partnership Activation - Atlanta Falcons

AMB Sports & Entertainment
United Statesfull_timeVerifiedPosted 17 Dec 2025

About the role

Our Ideal Candidates:
Actively Listen – Take an active role in listening by being present in the moment, using healthy body language, and ensuring joint understanding. When we read between the lines and hear what others are saying and what they are not saying, we encounter amazing opportunities to go the extra mile in serving them.
Collaborate – Realize that we are better together than we are alone. We achieve much better results when others have the opportunity to add their diverse perspectives. Be open to feedback and actively seek input from a variety of people at varying levels because the best ideas come from those who are closest to those we serve.
Engage in Servant Leadership – Put others ahead of yourself even when it’s difficult. Find opportunities to lead by example in the way you pitch in and help others. Giving back to others is at the heart of what we do.
Build Relationships – Cultivate trust in relationships by showing respect and sensitivity. Invest time in helping others to continuously improve by listening to their ideas and helping them to continuously improve.
Own Results – Own issues you encounter even when they are outside of your area of responsibility by taking action or seeking out the needed resolution. You are empowered and expected to take risks aimed at exceeding the expectations of our guests. Take advantage of this rare opportunity by utilizing available resources.

Position Summary
The Senior Manager, Corporate Partnership Activation will be responsible for developing relationships with corporate marketing partners and executing their agreements for the Atlanta Falcons. This high-profile, fast-paced, entrepreneurial opportunity requires an energetic, proactive leader who’s ready for their next challenge!


SERVICING CONTRACTS/ACCOUNT MANAGEMENT

  • Provide flawless client service execution of promised deliverables, evaluation of up-sell opportunities, relationship building and entertaining, providing weekly and monthly program progress reports, suggesting value added enhancements to the sponsors.

  • The individual in this position will handle Founding and Official Partners of the Atlanta Falcons/Mercedes-Benz Stadium

  • Manage the creation, implementation, strategic management and profitability of Atlanta Falcons promotional programs and all activation with new and existing partners.

  • Initiate and maintain regular contact with client and/or client’s agency, developing strong professional relationships. Lead and direct business review meetings with each partner on a regular basis.

  • Responsible for communicating particulars of all partnership benefits including deadlines, approval processes, specs, and other relevant logistics.

  • Audit client benefits and execute on a timely and effective basis.

  • Work with internal and external parties, to execute partnership benefits and protect partner exclusivities.

  • Analyze research findings and identifies activation concepts that align with the brand, support partners’ marketing objectives and drive business results.

  • Responsible for the development and completion of on-going return on investment and trending documentation.

  • Create recaps & proof of performance documents for each partner

  • Work closely with the stadium and third-party events to monitor contractual obligations and exclusivity.

  • Grow key strategic Atlanta Falcons marketing partner relations to enhance branding, meet partner objectives, and increase revenue.

  • Support renewal process for each partner contract and identifies/pursues additional revenue opportunities.

ADMINISTRATIVE

  • Manage partner budgets for Atlanta Falcons and Mercedes-Benz Stadium

  • Update inventory spreadsheets.

  • Communicate key issues internally via status reports and meeting updates.

  • Other related duties as assigned.

MEDIA

  • Coordinate implementation of radio, television, social and internet media; including spots, billboards, features, banner ads, and email distributions.

  • Maintain up-to-date knowledge of industry trends, activation best practices and new media marketing efforts.

  • Air checks for television and radio as needed

SIGNAGE

  • Coordinate stadium advertising for all events to assure a consistent and clean look that portrays a first-class stadium aesthetic.

  • Communicate all signage needs and updates throughout the organization.

  • Organize production and installation of signage through multiple vendors and client.

HOSPI

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Company

AMB Sports & Entertainment

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