Business Analyst, Analytics
IPG DXTRAAbout the role
ABOUT US – MOMENTUM WORLDWIDE
Momentum is an agency of doers. We make the industry’s most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it’s a physical activation, a virtual experience, or a piece of unique branded content, it’s all part of what we call the Total Brand Experience — ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production.
We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHAT CAN YOU EXPECT FROM MOMENTUM
At Momentum, we expect our employees to embody our values!
Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally.
At Momentum, we make our differences matter!
Who we are matters. We choose to hire diverse voices from all walks of life. We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right. We choose to celebrate the bravery of our peers and we choose to be collectively responsible.
At Momentum, we make our actions matter!
Making it matter means always choosing the sustainable option. It means designing waste out from the start. It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications.
At Momentum, we make our people matter!
We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people’s lives matter.
WHAT ARE WE LOOKING FOR
At Momentum we believe in delivering solutions to our clients that are anchored in Insights and Analytics. This is an entry level role. The Analyst is an important component of the Analytics team. From using proprietary measurement tools, to structuring and analyzing data, implementing and interpreting models that feed business-improving insights, and putting it all together into presentations that bring the story to life for our clients; Analysts work closely with the rest of the team to help execute the broader vision for their account, and to continually evolve our Analytical Insights and solutions.
The ideal candidate should be intellectually curious and have an evidence-based approach to decision-making, have a definitive point of view and share it in a positive way, and get excited by a good challenge. We are looking for prior experience in marketing analytics, ideally in the digital creative and media space, but this isn’t necessarily a requirement. At least 1-3 years of prior professional experience is highly desired.
A successful candidate for this role will demonstrate the following behaviors:
- Independent and proactive
- Able to manage multiple projects simultaneously
- Able to prioritize appropriately across demands from multiple stakeholders
- Comfortable and efficient working in a fast-paced environment
HERE’S WHAT YOU’LL DO (RESPONSIBILITIES)
- Analyze quantitative and qualitative data sources
- Foster relationships with key business stakeholders (both internally and externally) to ensure strong cross-functional collaboration
- Articulate and present findings across multiple mediums
- Make strategic recommendations to describe not just what the results are but what they mean
- Work with vendors to optimize the way we use their platforms for analytics and measurement
- Supporting Momentum’s Values
- All other duties as assigned
HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)
- Bachelor’s Degree strongly preferred. Ideally in Marketing, Business, Economics, Statistics, Mathematics, Social Science or Computer Science
- Demonstrated interest in marketing analytics – working knowledge of marketing funnels and channels preferred
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