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Senior Manager of Operations, Waxing the City

Purpose Brands, LLC
Fort Collins, United Statesfull_timeVerifiedPosted 27 Jan 2026
💰 $105,000/yr($80,500/yr$105,000/yr)

About the role

Purpose Brands, the parent company of Orangetheory, Anytime Fitness, Waxing the City, The Bar Method, and Basecamp Fitness, is seeking a Senior Manager, Operations to join its Waxing the City team. This is a great position for someone who is looking to expand their career, and join a company with a fun, fast-paced and inspirational culture

The Senior Manager, Operations directly impacts the success of the enterprise by influencing the performance and profitability of each Franchisee through the implementation and adoption of strategic initiatives and network best practices.


 

Purpose/Impact: (Duties & Essential Functions)

 Field Operations – 40% of role 

  • Engage with Franchisees and front-line teams to gather data and form solutions to improve the operational model and / or best practices  
  • Responsible for maintaining an up-to-date, accurate and easy to use Operations Manual - the source of truth for all Franchise policies and standard operating procedures for the brand 
  • Gather firsthand, front line feedback from Franchisees and teams on new initiatives, process improvements and best practices through all available channels including site visits 
  • Become an operational expert through fully understanding best practices and gaps within our studios; provide recommendations and plans to fill the gap 
  • Partner with corporate field leadership & Franchisees to identify gaps in operational consistency, customer experience and / or areas to improve unit profitability, and support design and implementation of solutions  
  • Support and Drive business objectives of Corporate Studios in alignment with overall business plans.  

Strategy Implementation + Adoption – 45% of role 

  • Lead national rollout of strategic initiatives, improved processes and best practices 
  • Follow through on strategic action plans to deliver brand and unit level performance objectives  
  • Apply structured methodologies and change management activities including organizational needs analysis, stakeholder management, sponsor roadmap, communication plans, training, change impact analysis, change readiness assessments and risk/resistance mitigation plans 
  • Design and deliver both pre and post launch reporting strategies to communicate status and results of change initiatives to leaders across the organization  
  • Leverage data (both qualitative and quantitative) to inform and guide business decisions 
  • Collaborate with shared services teams to determine appropriate resource models to support delivery of change management activities for assigned workstreams as well as explore opportunities for cross-brand efficiency 
  • Ensure system-wide uniformity, adoption and adaptation of brand programs, operational standards and procedures and develop programs to monitor studio performance against standards 
  • Serve as the business point person / business owner, and where appropriate, decision maker, coordinating resources and capabilities across the organization to support the design, development, test and implementation of business initiatives 
  • Manage numerous deliverables across multiple areas of the organization to ensure timely completion within budget 
  • Cultivate/Contribute to an environment that promotes continuous improvement of business processes, increases consistency, reduces pain points, and improves unit level economics  
  • Maintain an efficient and effective process to source, document, and leverage Franchisee best practices to build and/or enhance programs, processes, policies, and initiatives   

Training + Communication – 15% of role 

  • In partnership with the enterprise communications team, determine adequate level of communication necessary to drive adoption of change initiatives and on-going improvement in FZ engagement scores 
  • Serve as the business / brand point person for communication 
  • Serve as a key contributor to the planning and execution of the brand communications calendar 
  • Ensure all stakeholders are considered in communications planning 
  • Partner with team to draft, edit and deliver internal and external communications 
  • In partnership with the enterprise L&D team, ensure appropriate training is included in the implementation of new initiatives, policies, procedures, and products 
  • Partner with team to implement methodologies, tools, curriculum, and materials 
  • Facilitate learning experiences in both small and large format environments, as well as virtual via webinars or other digital tools 
  • Design, schedule and resource webinars and ah-hoc training needs as needed 
  • Present initiative status updates to key Franchisees, working teams, and SEB leaders 

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Company

Purpose Brands, LLC

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