Marketing Coordinator, Field Marketing

Company Description

When you join Renaissance®, you join a global leader in pre-K–12 education technology! Renaissance’s solutions help educators analyze, customize, and plan personalized learning paths for students, allowing time for what matters—creating energizing learning experiences in the classroom.

Our fiercely passionate employees and educational partners have helped drive phenomenal student growth, with Renaissance solutions being used in over one-third of US schools and in more than 100 countries worldwide.

Every day, we are connected to our mission by exemplifying our values: trust each other, win together, strive for the best, own our actions, and grow and evolve.

Job Description

As an Entry-Level Field Marketing Coordinator, you'll be an integral part of our Field Marketing team, assisting in various tasks related to campaign management, event and trade show coordination, data analysis, content creation and editing. If you're a recent graduate with a passion for marketing and a desire to kick-start your career in a supportive and dynamic environment, we encourage you to apply for this exciting opportunity. We offer comprehensive training and growth opportunities to help you succeed in your role as a valued member of our marketing team. 

As a Marketing Coordinator, you will: 

Assist in creating and managing marketing campaigns: 

• Collaborate with team members to brainstorm and develop marketing campaign ideas and strategies. 

• Support field marketing team in the execution of marketing campaigns across multiple channels, including digital, social media, and traditional platforms. 

• Assist in the creation of marketing materials such as flyers, posters, and digital advertisements to support campaigns and events. 

Provide support in coordinating all education trade shows and regional events: 

• Assist in the coordination of logistics for education trade shows, including booth setup, staffing, and promotional activities such as meals, etc. 

• Work closely with the events team, sales and customer success to ensure smooth execution of trade show participation. 

• Work with field marketing and events team to support state and regional custom events to promote customer retention or new business.   

• Assist in post-event follow-up and analysis to evaluate the success of trade show efforts. 

Track, analyze, and report on key marketing statistics using CRM: 

• Utilize CRM systems to track and analyze marketing metrics such as leads, conversions, and campaign performance. 

• Assist in identifying trends and insights from data analysis to inform future marketing strategies. 

Qualifications

For this role as a Marketing Coordinator, you must have: 

• Familiarity with CRM systems and marketing tools to track and measure marketing activities (training will be provided). 

• Working knowledge of Microsoft Office Suite (Outlook, Word, PowerPoint, Excel) and virtual meeting software. 

• Strong communication skills, both written and verbal. 

• Excellent organizational skills with the ability to prioritize tasks effectively. 

• Detail-oriented with a commitment to producing high-quality work. 

• Ability to work well in a team environment and collaborate with colleagues from diverse backgrounds. 

• Eagerness to learn and adapt to new challenges in a fast-paced environment. 

• Ability to do some travel for events or meetings (20% of the time), including some weekends. If hired, you must live within one hour of a regional airport. 

Bonus Points:

• Bachelor's degree in marketing, communications, business, or a related field. 

Additional Information

All your information will be kept confidential according to EEO guidelines. 

Salary Range:$42,200 to $57,950  This range is based on national market data and may vary by experience and location. 

Benefits for eligible employees include:

• World Class Health Benefits: Medical, Prescription, Dental, Vision, Telehealth
• Health Savings and Flexible Spending Accounts
• 401(k) and Roth 401(k) with company match
• Paid Vacation and Sick Time Off
• 12 Paid Holidays
• Parental Leave (20 total weeks with 14 weeks paid) & Milk Stork program
• Tuition Reimbursement
• Life & Disability Insurance
• Well-being and Employee Assistance Programs

Frequently cited statistics show that some women, underrepresented individuals, protected veterans and individuals with disabilities may only apply to roles if they meet 100%