Director of Client Strategy, Digital Edge

About Agital

At Agital, we challenge the status quo and embrace innovation and agility to propel our clients' business toward measurable, impactful results. Trust is our currency, and momentum is our mantra. We invest in our people, our clients, and our partners to foster an environment primed for growth.

With decades of expertise guiding our insights-driven services, we craft revolutionary marketing strategies that seamlessly integrate tech and talent, daring to defy convention and designed for impact.

Agital is the Impact agency. We’re an integrated marketing partner serving clients of all sizes and across a variety of industries with services including paid and organic search, social, and programmatic, public relations (PR), business consulting, marketing automation, website development, UX design, and more. Our team of digital marketing and holistic strategy experts are nimble, using the latest data sourced from our industry-leading proprietary software paired with decades of experience to achieve measurable growth.

About the role

• The Director of Client Strategy position plans, develops, and implements customer strategies to retain existing business and growth. This role is responsible for client relationship building, developing agency relationships, the quality of service, and the delivery of on-time and on-budget completion of projects. The role is expected to provide thought leadership, agency brand building, and collaboration with internal and external teams to develop industry-leading innovations.

What you'll do

• Reviews research to anticipate competition and market trends and translate customer’s attitudes toward services and relationships.
• Thoroughly understand and makes certain the team thoroughly understands the client’s business/brand, competitive environment, industry trends, and overall marketing plans and goals
• Communicates strategies, including marketing, operations, communications, sales, and employee satisfaction, from assigned customer to executive team
• Coordinates and aligns strategy with corporate growth plan
• Works with other departments to help develop relationships regarding pricing, positioning, and packaging
• Strengthen and manage the relationship at the senior level with the customer’s key stakeholders, including both the sales and marketing teams, executive leadership, and any other appropriate business functions, to leverage the best results
• Support the preparation of business cases for any additional resources required to drive the expansion
• Actively and proactively support the development of the sales pipeline
• Oversee the development, implementation, and achievement of annual budgets related to growth with the customer . Monitor any variances and report on any corrective actions necessary.
• Support key decisions on total customer investment.
• Quickly and effectively resolve client problems/concerns to ensure client satisfaction
• Drive a holistic data-based strategy across the full customer journey
• Partner with strategic planning and creative to meet key client marketing objectives, push forward insights and ideas, deliver compelling creative, and maintain high standards
• Ensure deliverables meet clients’ objectives and drive the business forward
• Analyze program results, summarize findings, and recommend program enhancements based on performance insights to improve effectiveness
• Lead internal and client meetings and presentations; develop and deliver proposals, decks, agendas and follow-up communications
• Author and deliver POV papers and presentations as a subject matter expert in the digital marketing and destination sales/marketing space, as such, you are expected to be well-read on industry publications and reviews
• Mentorship and growth nurturing for team members

Qualifications

• 8-10 years of progressive sales and marketing experience, preferably within a client service organization
• Comprehensive knowledge of the tourism, hospitality, and DMO industry through a sales and marketing lens
• Thorough knowledge of implementing data-driven marketing strategies within the travel category
• Knowledge and experience with sales tactics, media strategy, and implementation
• Ability to build relationships and collaborate effectively with clients, age