Director, Influencer Marketing
moomooAbout the role
Office Location: Jersey City, NJ
About Futu US Inc.:
Futu US Inc. stands at the forefront of financial services, housing two SEC registered broker-dealers alongside a cryptocurrency brokerage — all operating under the reputable wing of Futu Holdings Limited (Nasdaq: FUTU).
Our core mission revolves around innovating the investing landscape through a digitized brokerage and wealth management platform that's designed to elevate the investment experience.
Here's a closer look at our key entities:
- Futu Clearing Inc.: An SEC registered FINRA member dedicated to delivering top-tier clearing and execution services globally.
- Moomoo Financial Inc.: As an SEC registered FINRA member, we provide retail investors access to both U.S. and Asian securities markets, ensuring your investment journey is backed by expertise.
- Moomoo Technology Inc.: Offering a data-rich trading platform, we provide unparalleled insights and tools to enhance your trading strategies. Note that this entity is not a licensed broker-dealer.
For deeper insights into our entities and affiliates, explore or to discover the future of investing with confidence and innovation.
About the Role:
We are looking for a highly skilled and driven Director of Influencer Marketing to oversee and guide our channel expansion team, including influencer partnerships.
You will be responsible for building and optimizing the company's channel system in target markets to achieve customer growth and market share expansion goals. You need to possess excellent market analysis skills, strategic planning abilities, and team management capabilities, along with proven experience in driving business growth. As the primary liaison between our company and strategic partners, you will work collaboratively with internal teams (including growth operations, marketing, and product) to ensure alignment and deliver exceptional value to our partners. You will also conduct market analysis to identify trends and insights that influence our channel strategy, enabling us to stay ahead of the competition. With a deep understanding of cultural nuances and business practices in different regions, you will navigate the complexities of international and regional partnerships and support our team in executing effective market cooperation strategies. If you are a strategic thinker and team manager, passionate about building long-lasting partnerships, and eager to make a positive impact on a global business scale, we look forward to hearing from you!
Responsibilities:
- Create and implement detailed strategies to expand our presence across multiple channels and markets, such as YouTube, Twitter, and Reddit.
- Identify new partnership opportunities, negotiate, and establish strategic partnerships with various channel partners.
- Manage and maintain relationships with existing partners, ensuring satisfaction and expanding the distribution network, including online and offline channels, to enhance brand awareness and market coverage.
- Collaborate with cross-functional teams to align marketing, growth operations, and product initiatives with partner needs.
- Analyze market trends and partner performance metrics to inform decision-making and optimize partnerships.
- Manage the channel expansion budget, ensuring effective resource allocation and maximizing return on investment.
- Monitor and regularly report to senior management on the progress of partnership initiatives, team performance, and market trends.
Requirements
- At least 8 years of experience in market channel management (KOL/Influencer Management, Corporate partnerships, and offline promotion), with over 3 years in team management; finance industry experience is preferred.
- Deep understanding of international market environments and cultural business practices, with a rich network of local channel resources and partner bases.
- Excellent business acumen and market analysis skills, with the ability to quickly adapt to market changes, interpret complex data, derive actionable insights, and formulate corresponding strategies.
- Strong leadership and team management skills, capable of motivating and leading the team to achieve goals.
- Outstanding negotiation and communication skills, including written and verbal, with the ability to effectively communicate with partners at various levels, both internally and externally.
- Strategic planning and execution abilities, capable of working under multitasking and high-pressure environments. Willingness to travel internationally as required by the role.
Benefits
What we offer:
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