Director, Client Development – CPG – Alcohol / Beverage Vertical
Publicis GroupeAbout the role
Job Description
Job Description:
As a client Director specializing in the Alcohol and Beverage vertical within the Consumer Packaged Goods (CPG) sector, you will play a pivotal role in fostering strong client partnerships and driving revenue growth for Digital Media. We are seeking an individual with exceptional business acumen, capable of understanding client needs and aligning them with tailored Digital Media solutions to achieve their business objectives.
Responsibilities:
- Client Partnership:
- Develop and maintain strong client partnerships, creating win/win outcomes that drive revenue growth for Digital Media.
- Utilize general business acumen to uncover business needs and align them with Digital Media solutions, ensuring clients achieve their goals.
- Solution Delivery:
- Lead internal resources to prepare and deliver objective-based solutions for clients.
- Employ a consultative approach and creativity to customize sales solutions, addressing clients' compelling events and helping them meet their goals.
- Account Management:
- Facilitate day-to-day management of client accounts, both internally and externally.
- Build relationships with key stakeholders, including the partner strategy team, marketing, analytics, legal, compliance, and key decision-makers within the organization.
- Industry Understanding:
- Quickly learn and understand the landscape in which the client operates within the Alcohol and Beverage vertical of the CPG industry.
- Address client needs in a competitive and meaningful manner.
- Negotiation and Roadmap Development:
- Negotiate with client decision-makers to create positive outcomes for Digital Media and the client.
- Develop a roadmap for success over time, focusing on client satisfaction, growth, and building trust to become the Client’s Trusted Advisor.
Requirements:
- 5+ years of experience managing CPG digital campaigns with a proven track record of renewing and growing revenue from existing clients.
- Familiarity with how CPG clients leverage Retailer Media Networks and utilize 2nd and 3rd Party Retailer data for campaign activations and attribution.
- 10+ years of professional sales and marketing business experience.
- Client management or sales experience (client-side, ad solutions, direct marketing, agency experience).
- Multi-disciplined marketer with expertise across key marketing components, including strategy, analytics, media performance, and forecasting.
- Self-motivated with the ability to identify opportunities, new business, and market gaps.
- Comfortable with consultative sales and solution selling.
- Strong business and strategic planning acumen.
- Solid quantitative background with an understanding of analytic tools and techniques.
- Understanding of marketing program design, execution, and measurement.
- Strong negotiation skills and effective communication across multiple levels of an organization.
- Works well in a team/highly collaborative environment.
- Demonstrated sales and business development experience.
- Strong computer skills: Microsoft Office, Excel, and PowerPoint, and proficiency in Sales Management software (i.e., Salesforce.com).
- BA/BS with a strong academic record, preferred. MBA a plus.
Additional Information
About Epsilon
Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company’s industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon’s people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.
When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently re
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s