Director, Affiliate Marketing

We are Assembly, a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world's most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide. Committed to purposeful action, we lead the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence.

ICYMI: Assembly was named Campaign US 2024 Media Agency of the Year, and our North America CEO, Valerie Davis, was recognized as Adweek’s Media All-Stars Executive of the Year. Our innovative work has also earned prestigious accolades, including The Webby Awards, Effies, and Cannes Lions.

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The Director of Affiliate Marketing will help develop the strategic vision and execution of our affiliate marketing initiatives, define best practices and build brand visibility. This role involves developing strategic partnerships with affiliates, optimizing campaign performance, and analyzing data to inform decision-making. The ideal candidate will collaborate closely with cross-functional teams to implement best practices and enhance our affiliate marketing efforts. By leading day-to-day operations, the Director will play a crucial role in achieving the company’s affiliate marketing goals and fostering a high-performing team environment. 

Responsibilities: 

• Oversee strategic direction of accounts in your group; work closely with Global VP and Group Director on key accounts to drive optimized affiliate marketing strategy and execution  

• Manage and align department resources to meet client needs, timelines, and growth potential, while collaborating with the Affiliate Leadership Team to streamline processes and enhance the operating structure and service offerings 

• Oversee execution of affiliate strategy, including budgeting and forecasting, for affiliate programs.  

• Lead tactical planning and strategic frameworks with internal and client stakeholders. 

• Collaborate with cross-functional and executive teams, including account management, legal, finance, tech and marketing, to integrate affiliate efforts with broader marketing initiatives. 

• Drive profitable customer acquisition through affiliate partnerships on various affiliate network/platform solutions for Assembly affiliate clients  

• Relationship-building and maintenance, consultation with clients at the VP level – articulate strategic vision and recommendations  

• Engagement with clients to focus on affiliate marketing program development, execution and strategy across the Assembly offerings  

• Lead MBR, QBR and Planning discussions and presentations with clients 

• Foster the growth and performance of Senior Managers & Managers by implementing Assembly Affiliate processes and guidelines to ensure they meet and exceed expectations 

Requirements

• Bachelor's Degree  
• 7+ years of in-house e-commerce, affiliate network or agency marketing experience  
• Strong understanding of one or more online marketing channels, such as, Affiliate, Partner, Search, CRM, PR, Social Media, Referral, Blogger and Content marketing  
• Must have knowledge of affiliate networks (CJ, Impact, Rakuten, Partnerize, ect.)   
• Familiarity with HTML, a plus  
• Experience with analytics software such as Adobe or Google Analytics, a plus  
• Discipline to work independently and meet established deadlines with an exceptional attention to detail  
• Proven ability to prioritize tasks, handle multiple projects and frequent reporting  
• Attention to detail, accountability and pride in quality of work  
• Knows how to collaborate with and influence both internal and external partners  
• Ability to travel when needed to conferences and team meetings  
• Exceptional planning and project management skills  
• Outstanding verbal and written communication skills  
• Quick learner, creative thinker  
• Strong interpersonal skills, curiosity, positive attitude, drive and collaborative spirit  
• Ability to succeed in a fast-paced environment