Brand Marketing and Communications - Alliances Supervising Associate

Location: Anywhere in Country

 

At EY, we’re all in to shape your future with confidence. 

 

We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.  Join EY and help to build a better working world.

 

Join EY’s dynamic Brand, Marketing and Communications (BMC) team where you’ll help shape how one of the world’s most trusted professional services organizations shows up in the market. Combining strategic leadership with hands-on impact in an organization that thrives on collaboration, creativity, and growth, EY BMC team members play a pivotal role in pioneering innovative solutions to elevating the firm’s brand and enabling engaging experiences.

 

The opportunity

Alliances and Ecosystems are at the heart of innovation for EY and enable us to achieve our Alliances growth ambitions. They accelerate EY clients’ issue-driven innovation and digital transformation. As an Alliances Supervising Associate, you will be responsible for implementing cross-service line and cross-sector strategies to enhance market eminence and drive demand generation across a growing portfolio of alliance partners.

 

Your key responsibilities

In highly agile fashion, this marketer will develop collaborative relationships across the BMC organization as well as with subject matter experts and relevant client-serving professionals.

• Execute on an integrated Americas Alliance Brand & Marketing strategic plan in alignment with firm priorities, Americas Alliances hypergrowth ambitions, and evolving market opportunities
• Create moderate-to-complex marketing deliverables for the Americas Alliances team. These should inform and motivate various internal and external constituencies about Americas Alliances initiatives and offerings.
• Support the development, execution and measurement of cross-channel marketing campaigns to promote select partnership solutions. Tactics include digital paid campaigns, webcasts, video, thought leadership, content marketing, SEM, SEO, events, presentations, email campaigns, internal newsletters, among others.

• Enhance integration across BMC including industry, service lines, regions and other programs to enhance coordination
• Work with senior leaders to develop plans to effectively communicate strategic objectives and initiatives.
• Create, develop and manage the project scope and schedule for multiple simple-to-mid-level post-campaign reports, driving data-based insights and spend decisions.

 

Skills and attributes for success

• Experience with marketing, digital marketing, social marketing, demand generation, thought leadership, video development, content marketing
• Ability to project manage and team with others, including internal and external creative agencies
• Collaborate with colleagues in the Alliances team, across Service Lines, Sectors and Regions in the Americas

 

To qualify for the role, you must have

• 4+ years previous marketing experience successfully managing multiple complex projects
• Bachelor's degree or equivalent experience
• A thorough understanding of digital content development and delivery principles including social media, paid campaigns and website optimization
• Excellent written and verbal communication skills.
• Experienced in B2B marketing, with substantial experience in professional services preferred

 

What we look for

We’re looking for individuals who have strong business acumen and personal leadership.  Innovative, creative thinkers who are strategic, collaborative and consultative and who can bring a fresh perspective will thrive in this environment.

What we offer you
At EY, we’ll develop you with future-focused skills and equip you with world-class experiences. We’ll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learn