Manager, Marketing & New Business/Growth

WHO WE ARE

Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. 

We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And, we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past six years in a row.  

In the US, we have offices in New York and Philadelphia and team members across 25+ states. Our client roster includes US Bank, PWC, Invesco, Newell Brands, NASCAR, Planet Fitness, Teremana, American Cancer Society, White Castle, Ricola, Supercuts, Edible Arrangements, Illva Saronno and more. 

 

 

 

 

WHO YOU ARE

The Marketing Manager is responsible for overseeing and executing various marketing strategies for Crossmedia, including social media management, email campaigns, content creation, and award submissions. This role will work closely with the marketing and growth team, leadership, and other departments to ensure seamless communication and efficient project delivery. You will also take charge of maintaining our marketing calendar, managing HubSpot, and tracking the progress of ongoing projects.

(Please note this role requires a candidate have proximity to our New York office. We offer a hybrid work setting with employees working both onsite and from home).

Key Responsibilities:

• Support the Managing Director in the execution of the agency’s marketing and communications plan
• Manage and maintain the social media and marketing calendar, ensuring content is planned for employer branding, thought leadership, holidays, events, and awards
• Post and schedule social media content across social platforms
• Prepare monthly engagement reports to assess performance and adjust strategies.
• Collaborate with growth and account teams to build compelling case studies, keeping awards and recognition in mind
• Maintain awards database to track deadlines, categories, and requirements to ensure timely submissions
• Lead award submissions in collaboration with MD to elevate the company’s recognition and reputation in the industry
• Oversee logistics for press inclusions, speaking opportunities, conferences, etc.
• Assist in growing and maintaining HubSpot and contact database
• Collaborate with designer on the development of marketing assets, including social media content, templates, award submissions, and marketing emails
• Capture and organize photos and videos during Crossmedia office events for promotional and social media purposes
• Keep all marketing files and assets organized and up to date

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field
• 4-5+ years of experience in marketing, with a focus on social media, content creation, and project management
• Experience in agency marketing and communications is preferred
• Strong understanding of social media platforms and content best practices
• Experience using HubSpot for email marketing, social media scheduling, and CRM management is preferre
• Excellent organizational skills with the ability to manage multiple projects and deadlines
• Strong written and verbal communication skills.
• Ability to work independently, proactively, and collaboratively in a fast-paced environment
• Resourcefulness and solution-oriented mindset

Salary range is $85k - $100k commensurate with experience. Compensation is determined on the