Media Supervisor
The ShipyardAbout the role
ABOUT THE SHIPYARD
The Shipyard is a leading, independent agency that builds performance-driven brands audiences can’t help but love.
By applying modern mindsets to established models, we fuel brand and marketing decisions that are more courageous and more validated.
Our ability to align bold creativity with individual consumer motivations lets us do more than hope for brand love – we methodically engineer it throughout the consumer journey. That’s how we activate the synergistic power of brand building and performance marketing.
Engineering Brand Love through the courageous ambitions of our people and our clients.
The agency has significant momentum and is on a roll with new business. Our team continues to expand across four cities (Columbus, Newport Beach, Sacramento, and San Diego) and we’re still growing. Come join our team!
SUMMARY
We are looking for a smart, experienced, and motivated Media Supervisor to join our Sacramento team.
The ideal candidate will:
- Be passionate about media and have knowledge of media planning and buying disciplines and channels, traditional and digital.
- Possess excellent analytical, multi-tasking, and decision-making abilities.
- Have a strong work ethic and enjoys working in a fast-paced environment.
The Media Supervisor is responsible for assisting in the day-to-day management of media campaigns on key accounts. This person leads the Media Planning team in the planning, buying, campaign execution/optimizations, and budget management for traditional and digital media programs.
This is a hybrid work from home/office position (in-office attendance is required on Tuesdays & Thursdays) and the candidate must live near Sacramento, CA.
At The Shipyard, we know that it's your unique talents, backgrounds, and perspectives that make you who you are, just like our team, who come from various career paths and experiences. We believe we can't be truly diverse without bringing your most authentic self to the agency.
Studies show that people from marginalized communities may not always apply for positions if they don't meet every single requirement in a job posting. At The Shipyard, we encourage you to apply even if you don't meet all the requirements. We believe that your passion for what we stand for — our values and purpose — is just as important as meeting every checkbox.
WHAT YOU’LL DO
CAMPAIGN PLANNING & MANAGEMENT
- Manage the planning and implementation of a wide variety of client campaigns.
- Develop cross-channel media strategies across traditional and digital channels to achieve client goals.
- Create media recommendations and supply substantiated backup information to justify recommendations.
- Leverage media planning and buying tools in the development of strategic media plans (eMarketer, MRI, Global Web Index).
- Prepare and present media recommendations to clients.
- Oversee the day-to-day media campaign management of key accounts.
- Keep abreast of media trends, tools, and opportunities in the media landscape.
CAMPAIGN STEWARDSHIP & EXECUTION
- Manage client budgets and day-to-day media activities including digital campaign management and execution.
- Ensure 100% accuracy within plans, budgets, and reconciliations.
- Oversee media authorizations, flowcharts, buying guidelines, campaign workbooks, and budget tracking, as well as any activities tied to ensuring successful media campaigns.
- Monitor pacing and performance of digital campaigns.
- Utilize critical thinking to analyze performance data to develop clear, actionable, and relevant media insights and optimizations.
- Ensure accurate billing and reporting of key accounts
- Troubleshoot and coordinate with the digital ops team, production managers, and project managers to ensure trafficking and creative material deadlines are met.
COMMUNICATION
- Ensure a good working relationship with account teams, analytics, and digital ops teams to facilitate flawless execution of plans.
- Be comfortable providing thoughtful input and feedback in internal meetings.
- Develop media points of view on media opportunities for internal teams and clients.
- Maintain a mature and professional acumen in personal and written communications.
- Develop and mentor junior media team members.
COLLABORATION
- Collaborate effectively with internal and external parties to ensure the buy-in and support of media campaigns.
- Develop strong relationships with internal teams, including account services, operations, finance, creative, and other functional teams as appropriate.
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