Vice President of Commercial Partnerships Development

POSITION: Vice President of Commercial Partnerships Development

DEPARTMENT: Legends Global Partnerships

REPORTS TO: SVP, Global Partnerships… dotted line into Desert Diamond Arena

FLSA STATUS: Salaried, Exempt        

LEGENDS & ASM GLOBAL

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality. Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences. ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make magic happen!

LEGENDS GLOBAL PARTNERSHIPS

Delivering for the world’s largest and most complex projects, Legends Global Partnerships experts deliver innovative solutions to create integrated and meaningful partnerships, connecting our partners with the world’s premier and emerging brands in a transformational way. Our comprehensive slate of consulting and sales execution services includes delivering naming and venue entitlement positions, jersey sponsorships, premier events partnerships, emerging entertainment platforms, universities, mixed-use real estate developments and more.

THE ROLE

The VP of Commercial Partnerships Development will have a primary focus on Desert Diamond Arena and Westgate Entertainment District, taking the lead in driving revenue growth and enhancing market positioning through strategic partnership and media initiatives. This leadership role requires a visionary thinker who can identify, develop, and manage partnerships that align with the business objectives of Desert Diamond Arena and Westgate Entertainment District. The ideal candidate will have a proven track record in commercial partnership development, excellent negotiation skills, and the ability to work collaboratively across various teams to maximize opportunities for this key venue.

ESSENTIAL DUTES AND RESPONSIBILITES

• Oversee partnership and media revenue generation efforts for Desert Diamond Arena and Westgate Entertainment District.
• Manage and mentor a team of partnership professionals, fostering a culture of innovation and excellence, with a specific focus on achieving success at Desert Diamond Arena and Westgate Entertainment District.
• Lead and support two key local team members responsible for prospecting, securing partnerships, developing media plans, creating proposals, executing campaigns, and managing client relationships across both properties.
• Build and maintain strong relationships with partners, stakeholders, and industry leaders, prioritizing venue ownership and management at Desert Diamond Arena, ensuring mutual success and alignment on strategic goals.
• Collaborate with internal teams (sales, marketing, and operations) to ensure partnership initiatives at Desert Diamond Arena align with overall business goals and drive revenue growth for the venue.
• Monitor industry trends to identify new business opportunities that can be leveraged for Desert Diamond Arena.
• Lead the integration of partnership initiatives for Desert Diamond Arena into the overall business strategy, ensuring seamless execution and effective performance tracking.
• Present partnership opportunities, strategies, and performance metrics to leadership with a focus on Desert Diamond Arena’s unique value propositions.
• Serve as the primary liaison between the organization and Westgate Entertainment District ownership, ensuring alignment on partnership objectives and operational priorities related to this key property.
• Work with Sales Teams to respond to RFPs for Westgate Entertainment District’s media buys and be able to provide first party data as needed.
• Create and maintain ongoing business relationships with all clients and ad agencies.
• Assist in the post-sale process by obtaining all assets, resolve client needs and create post sponsorship reports as needed.
• Support the Sales Team in getting contracts created once a new sponsorship deal is fully agreed upon.
• Serve